Illustration Essay: Through The Eyes Of Coffee
[Insert Name]
[Professor 's Name]
[Date]
Illustration Essay
Through the Eyes of Coffee It is winter, and it is by far the coldest day of the year, the kind of cold one would see frost on a car windshield, the kind of cold that burns one’s hands, the kind of cold that could give a snowman the chills. What would sound satisfying on this rather chilling time of day? Well, a hot-caffeinated-delicious-black-roasted coffee definitely would be pleasing for an individual wanting to warm up his or her temperature dropping body. All of the greatest inventions of today’s time comes from mistakes coffee is one of those mistakes. Coffee has been used by humans for countless centuries. This image shows simplicity, and yet necessity, to today’s fast-paced world. It shows simplicity because it is a single coffee on a table with everything else blurred except the coffee and the quotes. It shows necessity because humans of the twenty-first century lead busy lives, and coffee comes to the rescue to fix the sluggish feelings one would get when overexerting his or her energy supply. It has a white coffee cup with a famous, green logo on it, which states “Starbucks Coffee” on the …show more content…
center of it. Also, it has the quote “The best coffee for the best you,” which clearly indicates that this image is an advertisement. Not to mention, there is an italic, cursive saying below the quote, and it is too hard to make out completely. But, I believe it might state “Carte of Inspiration,” which could be interpreted to many different meanings. One, carte literally means menu or a list of dishes available at a restaurant (WordNet). The translation would be “Menu of Inspiration,” and again that can have multiple meanings to multiple people. I personally think it means that Starbucks’ coffee helps fuel others to find inspiration in the littlest of possessions. For example, a student writing an essay in a Starbucks can experience stimulation in countless ways through observation and analysis. Coffee has had a fascinating history and the evolution, and popularity, of what it is today was not all that it would appear about 1200 years ago when it was first discovered. In the beginning there was Earth then there was coffee. A simple, red berry initially discovered in Ethiopia, in the sixth century, began the cultural phenomena still to this day (Talk About Coffee). Originally, goats grew a liking to it before people a goat herder, named Kaldi, noticed his goats acting unusual due to the berries and decided to try a few berries for himself (Talk About Coffee). Before long, word spread about the berries, and slaves, soldiers, and hunters began to use the product. Coffee, at first, was given a bad reputation, by monks, but shortly after, coffee became a sensation to everyone, even the monks. The monks that Kaldi conversed with, were the first people to actually create coffee into the drink known today (National Coffee Association of U.S.A.). Shortly after, coffee was brought to the Middle East from the port city, Mocha, Yemen, followed by Mecca, Saudi Arabia, which led Europe and the rest of Asia to become quickly engrossed by the idea of coffee. Saudi Arabia became the first nation to have coffee houses, called kaveh kanes, which became a social activity for everyone (International Coffee Organization). The coffee houses prospered with chess players, gossipers, singers, poets, dancers, and any other classes of people looking for social interaction, much like todays’ coffee houses around the world (International Coffee Organization)! In the background of the image, it appears to be in a modern day coffee house, like Starbucks.
The first coffee houses had never happened before in history, and the Arabian government grew anxious towards the houses, thinking it would cause a revolution (Talk About Coffee). The government took action, and coffee houses were banned, which caused almost a speakeasy to the coffee world. Quickly realizing the mistakes of the banishment, coffee houses resumed, and became a sudden taxable item to the people of Arabia (International Coffee Association). Although coffee was a major monopoly for Saudi Arabia, it was not exported out of Saudi Arabia until the sixteenth century to the Netherlands (National Coffee Association of U.S.A.). The Netherlands, however, definitely passed on coffee from one land to the next. First, it began with the Dutch planting it on their own land in greenhouses, followed by the rest of Europe, then India, then Java, which is known as Indonesia, currently, and finally other Dutch colonies (National Coffee Association of U.S.A.). Also, during this time the Pope had to step in and declare that coffee was not a drink of the devil (Coffee Tea Warehouse). Once coffee arrived in Europe, it was almost taboo until Pope Clement the VIII intervened. After the Pope’s declaration on coffee, the Netherlands became tremendously successful in the mass production of coffee, and actually gave a coffee plant to King Louis the XIV of France; thus, causing France to start a competitive monopoly of its own (National Coffee Association of U.S.A.). That single plant given to France was planted in a special greenhouse, and survived several years before it was eventually planted on the island of Martinique, a French colony in the Caribbean (Coffee Tea Warehouse). That plant survived not only a long voyage, but a jealous shipmate, pirates, a storm that nearly sank the ship, and a drought just to get to Martinique. After planting the one, and only one, coffee plant, it yielded an approximate nineteen-million coffee plants in a matter of fifty years (Coffee Tea Warehouse)! After seeing the success of these two countries, other countries, and colonies, like the United Kingdom, the Americas and the Caribbean, Italy, and many other places all over the world wanted in on the success too. Well, they all did, and it caused some countries to flourish and others to diminish, but also became a major cause to plantations all over the world still to this day.
World production of coffee amounted to about two and a half million bags alone in the 1830s (International Coffee Organization). Brazil became the highest coffee exporter in the world at that time, and it continues to be one of the highest to this day. “The exports of coffee from the 2011/2012 harvest invoiced USD 7,841 billion, a 5.6% increase compared to 2010,” (Mello). Meaning, the coffee produced in Brazil, and leaving Brazil to other countries, totaled 7,841 billion United States Dollars for 2011 and 2012, which was a 5.6 percent growth equated to the year, 2010. What industry would need to get that much coffee on a yearly
basis? Starbucks was first introduced in 1971, in the chilling, coastal city of Seattle (Starbucks). From that year on, Starbucks became one of the biggest international coffee franchises in the world due to its great quality and great advertising. This image alone could have potentially attracted over one billion potential coffee buyers to purchase its own coffee. Currently, there are more than twenty thousand Starbucks coffee houses in over sixty countries (Starbucks). But, the Starbucks monopoly is not over yet, and Starbucks is definitely here to stay for a long time. Starbucks’ largest coffee plantations are in Brazil, Colombia, Indonesia, and Ethiopia, which are countries who produce the most coffee beans in the world (Starbucks). The next time one is in need of something to keep him or her from freezing, think coffee! When grabbing that Starbucks cup of pleasant coffee, remember Kaldi is the one that started it all, and caused one of the biggest coffee advertisers to be as successful as they are today. That simple picture has proven to have an important history behind it after all. Coffee has been used by humans for centuries, and coffee will definitely be here to stay for many, many more centuries to come. Works Cited
Coffee Tea Warehouse. “The History of Coffee.” Coffee Tea Warehouse. Coffee Tea Warehouse, 2012. Web. 21 Sept. 2013.
International Coffee Organization. “The Story of Coffee.” International Coffee Organization. International Coffee Organization, 2013. Web. 21 Sept. 2013.
Mello, Juliana. “Brazilian Coffee Industry.” The Brazil Business. Fujikawa, 2013. Web. 21 Sept. 2013.
National Coffee Association U.S.A. “The History of Coffee.” National Coffee Association U.S.A. National Coffee Association U.S.A., 2013. Web. 21 Sept. 2013.
Starbucks. “Timeline: Our History from 1971 on.” Starbucks. Starbucks, 2012. Web. 22 Sept. 2013.
Talk About Coffee. “History of Coffee: All About Coffee History.” Talk About Coffee. Talk About Coffee, 2013. Web. 21 Sept. 2013.
Word Net Web. Word Net Web, n.d. Web. 25 Sept. 2013.
[Professor 's Name]
[Date]
Illustration Essay
Through the Eyes of Coffee It is winter, and it is by far the coldest day of the year, the kind of cold one would see frost on a car windshield, the kind of cold that burns one’s hands, the kind of cold that could give a snowman the chills. What would sound satisfying on this rather chilling time of day? Well, a hot-caffeinated-delicious-black-roasted coffee definitely would be pleasing for an individual wanting to warm up his or her temperature dropping body. All of the greatest inventions of today’s time comes from mistakes coffee is one of those mistakes. Coffee has been used by humans for countless centuries. This image shows simplicity, and yet necessity, to today’s fast-paced world. It shows simplicity because it is a single coffee on a table with everything else blurred except the coffee and the quotes. It shows necessity because humans of the twenty-first century lead busy lives, and coffee comes to the rescue to fix the sluggish feelings one would get when overexerting his or her energy supply. It has a white coffee cup with a famous, green logo on it, which states “Starbucks Coffee” on the …show more content…
center of it. Also, it has the quote “The best coffee for the best you,” which clearly indicates that this image is an advertisement. Not to mention, there is an italic, cursive saying below the quote, and it is too hard to make out completely. But, I believe it might state “Carte of Inspiration,” which could be interpreted to many different meanings. One, carte literally means menu or a list of dishes available at a restaurant (WordNet). The translation would be “Menu of Inspiration,” and again that can have multiple meanings to multiple people. I personally think it means that Starbucks’ coffee helps fuel others to find inspiration in the littlest of possessions. For example, a student writing an essay in a Starbucks can experience stimulation in countless ways through observation and analysis. Coffee has had a fascinating history and the evolution, and popularity, of what it is today was not all that it would appear about 1200 years ago when it was first discovered. In the beginning there was Earth then there was coffee. A simple, red berry initially discovered in Ethiopia, in the sixth century, began the cultural phenomena still to this day (Talk About Coffee). Originally, goats grew a liking to it before people a goat herder, named Kaldi, noticed his goats acting unusual due to the berries and decided to try a few berries for himself (Talk About Coffee). Before long, word spread about the berries, and slaves, soldiers, and hunters began to use the product. Coffee, at first, was given a bad reputation, by monks, but shortly after, coffee became a sensation to everyone, even the monks. The monks that Kaldi conversed with, were the first people to actually create coffee into the drink known today (National Coffee Association of U.S.A.). Shortly after, coffee was brought to the Middle East from the port city, Mocha, Yemen, followed by Mecca, Saudi Arabia, which led Europe and the rest of Asia to become quickly engrossed by the idea of coffee. Saudi Arabia became the first nation to have coffee houses, called kaveh kanes, which became a social activity for everyone (International Coffee Organization). The coffee houses prospered with chess players, gossipers, singers, poets, dancers, and any other classes of people looking for social interaction, much like todays’ coffee houses around the world (International Coffee Organization)! In the background of the image, it appears to be in a modern day coffee house, like Starbucks.
The first coffee houses had never happened before in history, and the Arabian government grew anxious towards the houses, thinking it would cause a revolution (Talk About Coffee). The government took action, and coffee houses were banned, which caused almost a speakeasy to the coffee world. Quickly realizing the mistakes of the banishment, coffee houses resumed, and became a sudden taxable item to the people of Arabia (International Coffee Association). Although coffee was a major monopoly for Saudi Arabia, it was not exported out of Saudi Arabia until the sixteenth century to the Netherlands (National Coffee Association of U.S.A.). The Netherlands, however, definitely passed on coffee from one land to the next. First, it began with the Dutch planting it on their own land in greenhouses, followed by the rest of Europe, then India, then Java, which is known as Indonesia, currently, and finally other Dutch colonies (National Coffee Association of U.S.A.). Also, during this time the Pope had to step in and declare that coffee was not a drink of the devil (Coffee Tea Warehouse). Once coffee arrived in Europe, it was almost taboo until Pope Clement the VIII intervened. After the Pope’s declaration on coffee, the Netherlands became tremendously successful in the mass production of coffee, and actually gave a coffee plant to King Louis the XIV of France; thus, causing France to start a competitive monopoly of its own (National Coffee Association of U.S.A.). That single plant given to France was planted in a special greenhouse, and survived several years before it was eventually planted on the island of Martinique, a French colony in the Caribbean (Coffee Tea Warehouse). That plant survived not only a long voyage, but a jealous shipmate, pirates, a storm that nearly sank the ship, and a drought just to get to Martinique. After planting the one, and only one, coffee plant, it yielded an approximate nineteen-million coffee plants in a matter of fifty years (Coffee Tea Warehouse)! After seeing the success of these two countries, other countries, and colonies, like the United Kingdom, the Americas and the Caribbean, Italy, and many other places all over the world wanted in on the success too. Well, they all did, and it caused some countries to flourish and others to diminish, but also became a major cause to plantations all over the world still to this day.
World production of coffee amounted to about two and a half million bags alone in the 1830s (International Coffee Organization). Brazil became the highest coffee exporter in the world at that time, and it continues to be one of the highest to this day. “The exports of coffee from the 2011/2012 harvest invoiced USD 7,841 billion, a 5.6% increase compared to 2010,” (Mello). Meaning, the coffee produced in Brazil, and leaving Brazil to other countries, totaled 7,841 billion United States Dollars for 2011 and 2012, which was a 5.6 percent growth equated to the year, 2010. What industry would need to get that much coffee on a yearly
basis? Starbucks was first introduced in 1971, in the chilling, coastal city of Seattle (Starbucks). From that year on, Starbucks became one of the biggest international coffee franchises in the world due to its great quality and great advertising. This image alone could have potentially attracted over one billion potential coffee buyers to purchase its own coffee. Currently, there are more than twenty thousand Starbucks coffee houses in over sixty countries (Starbucks). But, the Starbucks monopoly is not over yet, and Starbucks is definitely here to stay for a long time. Starbucks’ largest coffee plantations are in Brazil, Colombia, Indonesia, and Ethiopia, which are countries who produce the most coffee beans in the world (Starbucks). The next time one is in need of something to keep him or her from freezing, think coffee! When grabbing that Starbucks cup of pleasant coffee, remember Kaldi is the one that started it all, and caused one of the biggest coffee advertisers to be as successful as they are today. That simple picture has proven to have an important history behind it after all. Coffee has been used by humans for centuries, and coffee will definitely be here to stay for many, many more centuries to come. Works Cited
Coffee Tea Warehouse. “The History of Coffee.” Coffee Tea Warehouse. Coffee Tea Warehouse, 2012. Web. 21 Sept. 2013.
International Coffee Organization. “The Story of Coffee.” International Coffee Organization. International Coffee Organization, 2013. Web. 21 Sept. 2013.
Mello, Juliana. “Brazilian Coffee Industry.” The Brazil Business. Fujikawa, 2013. Web. 21 Sept. 2013.
National Coffee Association U.S.A. “The History of Coffee.” National Coffee Association U.S.A. National Coffee Association U.S.A., 2013. Web. 21 Sept. 2013.
Starbucks. “Timeline: Our History from 1971 on.” Starbucks. Starbucks, 2012. Web. 22 Sept. 2013.
Talk About Coffee. “History of Coffee: All About Coffee History.” Talk About Coffee. Talk About Coffee, 2013. Web. 21 Sept. 2013.
Word Net Web. Word Net Web, n.d. Web. 25 Sept. 2013.