School of Informatics Science
COURSE
IM11203 E-Commerce SEM 1 2014/2015
STATUS
Program
LEVEL
Bachelor
CREDIT HOUR
3 Hours
INSTRUCTOR
DG SENANDONG AJOR
CONTACT DETAILS
dg.ajor@gmail.com
087-466759 (8.00am-5.00pm Working Days)
To ensure that a student has basic knowledge of E-commerce in order to prepare them for other subjects in the Multimedia program.
COURSE OBJECTIVE
Upon completion, students are able to;
Identify impacts of e-commerce to conventional commerce and the society in general. Discuss issues related in the e-commerce environment.
Explore e-commerce technologies and ways where they are beneficial to the business industry.
Develop websites that can be used for real business industry.
COURSE SYNOPSIS
This course focuses on the strategic planning, marketing, consumer behavior, issues related to legal policies and laws concerning commerce on the Internet or more known as
Electronic Commerce. Covers goods exchanges and services via digital network interactions.
It provides the technical framework and analysis for the understanding of electronic commerce. It is divided into three major domains:
Technology (Including cryptography, internet Infrastructure and server management) Economics (Including digital banking system, advertising and marketing, business models and e-cash)
Social and Transaction Models (Including intellectual rights and legal initiatives).
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COURSE SCHEDULE
Topic
Introduction to E-Commerce
2
Technology Infrastructure
3
Selling on the Web
4
Marketing on the Web
5
6
Business-to-business Strategies: From Electronic Data Interchange to Electronic
Commerce
Online Auctions Virtual Communities and Web Portals
7
The Environment of Electronic Commerce: Legal, Ethical and Tax Issues
8
Web Server Hardware and Software
9
1
1
Electronic Commerce Software
IM11203 Course Outline
10
References: Schneider Gary P. 2010. Electronic Commerce, Seventh Annual Edition. Thomas Course Technology. Laudon K.C. & Traver C. G. 2013. E-Commerce 2013 Business Technology Society, Eight Edition Laudon K.C. & Traver C. G. 2012. E-Commerce 2012 Business Technology Society, Eight Edition Greenstein M. & Vasarhelyi M. 2002. Electronic Commerce: Security, Risk Management, and Control, 2nd Edition Hanson W. & Kalyanan K. 2007. Internet Marketing & E-commerce, International Edition Chaffey D. 2004. E-business and E-Commerce Management, Second Edition.