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impact of celebrity endorsements on youth of pune
THE IMPACT OF CELEBRITY ENDORSMENTS ON THE YOUTH OF PUNE

Submitted to: Professor Anjali Sharma

Submitted by: Noopur Khare 3153
Sahil Prabhu 3162
Nakul Singh 3151
Mayank Punjabi 3146

Symbiosis Centre for Management Studies Pune
Acknowledgment

To accomplish whatever we have done in our assignment, there were many people along the way who have been responsible for guiding us, advising us, encouraging us and even reprimanding us. To them, We are deeply grateful and would like to take this opportunity to offer our heartfelt appreciation.
First and foremost, we would like to thanks Mrs. Anjali, our Research Methodology teacher, who's continuous guidance and encouragement has helped us reach where we have today. Her knowledge about the subject along with her helping advice always led us in the right direction. We are highly thankful to her.
Secondly we would like to thank all the students who spared their time and filled our feedback form. without them coming to precise conclusions would have been very difficult.
We would also like the thank our college for giving us the opportunity to learn in depth research methodology.

STUDENT’S DECLARATION OF ORIGINAL WORK

This declaration is made on the ……………..day of……………..2013..

Student’s Declaration:
We, NoopurKhare, Nakul Singh , Mayank Punjabi, Sahil Prabhu, hereby declare that the work entitled“THE IMPACT OF CELEBRITY ENDORSMENTS ON THE YOUTH OF PUNE” is our original work. We have not copied from any other students’ work or from any other sources except where due reference or acknowledgement is made explicitly in the text, nor has any part been written for us by another person. .

____________________ ________________________ Date submitted

LIST OF CONTENTS
SERIAL NUMBER

CHAPTER

PAGE

1.

Introduction

7 – 9

2.

Research

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