Preview

Indian Apparel Market Research Report

Powerful Essays
Open Document
Open Document
1538 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Indian Apparel Market Research Report
Indian Apparel Market Research Report

By

MD.FAISAL BBA (Studying) Major in International Business University of Dhaka Bangladesh E-mail: faisal.ib15@gmail.com

The Indian apparel industry has a vast existence in the economic life of the country. It plays a critical role in the economic development of the country with its contribution to industrial output, export earnings of the country and the generation of employment.

The Indian apparel industry has seen remarkable changes in the past few years and it is also one of the India's largest foreign exchange earners. Embroidery being the traditional art form of the country has contributed hugely for apparel industry. Indian embroidery market stands out as being extraordinary in the international markets.

The Indian Market

The Indian consumer is evolving and driving retail growth in India and companies in the fashion industry are reacting to this evolution through myriad options. The fashion market in India is witnessing strong growth owing to a young population, an increase in disposable incomes, which is leading to increase in consumption and thus the rapid growth in organized retail. Private consumption growth contributes to more than half of the GDP growth and is growing in double digit figures. Several businesses are reacting to this evolution positively,

You May Also Find These Documents Helpful

  • Powerful Essays

    The proliferation of international trade and liberalization of the global trade regime has dawned in India with the implementation of several programs by the Government of India (termed as GOI from now onwards in the report) to help the textile and apparel industry adjust to the new trade environment. In 2000, the GOI unveiled its National Textile Policy (NTP) 2000, aimed at enhancing the competitiveness of the textile and apparel industry and expanding India’s share of world textile and apparel exports to 10 per cent by 2010 from the current 3 per cent level. Some of these measures taken by the GOI were substantial to facilitate the Brand Accessory Industry too - label and packaging industry, for brand value addition. Under the NTP 2000, the GOI removed ready-made apparel articles from the list of products reserved for the SSI sector. As a result, foreign firms may now invest up to 100 per cent in the apparel sector without any export obligation. This policy equally holds strong for the Branding Sector – Label & Tag industries. The GOI grants automatic approval within 2 weeks of all proposals involving foreign equity up to 51 per cent in the manufacture of textile products or related branding items in the composite mills. Foreign investment up to 50, 51, 74 and 100 per cent in priority industries/activities, is eligible for automatic approval by the Reserve Bank of India (RBI).…

    • 3452 Words
    • 14 Pages
    Powerful Essays
  • Best Essays

    Zara Operational Performance

    • 2571 Words
    • 11 Pages

    Case study - Retail the speed of fashion by Davangshu Dutta (accessed on 01.02.2014), available at:…

    • 2571 Words
    • 11 Pages
    Best Essays
  • Best Essays

    Zara Analysis

    • 5047 Words
    • 21 Pages

    This sector is growing because of several factors: the increase of brand recognition and the fashion importance in nowadays’ society and…

    • 5047 Words
    • 21 Pages
    Best Essays
  • Powerful Essays

    Lean Agile Supply Chain Case

    • 4112 Words
    • 12 Pages

    Textiles and apparel is a major sector for both the industrialised and the lesser developed…

    • 4112 Words
    • 12 Pages
    Powerful Essays
  • Good Essays

    With a GDP growth rate of more than nine percent, India is one of the fastest growing economies in the world. The population size exceeds one billion, including around 83,000 dollar millionaires (2005), recording the world’s second fastest growth in the number of high-net-worth consumers. Luxury brands like Louis Vuitton can take advantage of a steadily increasing upper class and a more and more affluent middle class. Moreover, 51 percent of the population is under 25, which gives brands the possibility to educate its future customers and shape their fashion tastes. Along with the fact that the luxury products market is growing 20 percent annually, all these factors make the Indian market extraordinarily attractive for Louis Vuitton. In contrast, 87 percent of the population has an income less than $2.50 a day. The countries per capita income is well below the unit price of the products sold by Louis Vuitton and the enormous diversity of culture, people and languages, combined with high customs duties and high tariffs make it difficult for companies to gain ground in this promising economy. Considering both positive and negative aspects, I believe, that the Indian market comprises manifold business opportunities, especially in the rapidly developing segment of luxury products. A similarity all luxury brands share is the ambition to showcase its brand personality through an elite store design and highlight its reputation by the exclusivity of the surrounding areas. When Louis Vuitton entered India by opening its first store in a leading Indian luxury hotel, it found the right ambience for its products, but had to handle the limitation of space and the increasing rental costs. Having a store in a luxury mall would offer the same exclusive environment at a cheaper price and the possibility of image spillovers from other luxury stores around. Moreover, as the luxury mall model is new in India, it would arouse public…

    • 880 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    The Indian retail market is evolving rapidly. It is a parable that now Indian retail industry requires lots more of fashion. The organized retailing is developing at rapid speed. It is agreeable to all that fashion is a vital part of both the retail industry as well as the brands. Fashion has led the retail industry boom and it has sustained its dominance in malls, markets and stores. With radically changing fashion and retail industry, the Indian consumers are facing considerable transformation. With an increase income levels and increasing attitude "LOOK GOOD - FEEL GOOD", fashion is offering huge potential to penetrate deeper into the untouched Indian markets.…

    • 4931 Words
    • 20 Pages
    Powerful Essays
  • Good Essays

    Indian Footwear Market

    • 1851 Words
    • 8 Pages

    Description: Standing on the threshold of a retail revolution and witnessing a fast changing retail landscape, the Indian footwear market is set to experience the phenomenal growth in coming years. In past few years too, the market has seen robust growth, says “Indian Footwear Industry Analysis” report. This report provides extensive research and in-depth analysis on the Indian footwear market. The detailed data and analysis given in the report will help the client to evaluate the leading-edge opportunities critical to the success of the footwear market in India. The forecasts and estimations given in this report are not based on a complex economic model, but are intended as a rough guide to the direction in which the market is likely to move. This forecast is based on a correlation between past market growth and growth of base drivers. Key Findings - The Indian footwear retail market is expected to grow at a CAGR of over 20% for the period spanning from 2008 to 2011. - Footwear is expected to comprise about 60% of the total leather exports by 2011 from over 38% in 2006-07. - Presently, the Indian footwear market is dominated by Men’s footwear market that accounts for nearly 58% of the total Indian footwear retail market. - By products, the Indian footwear market is dominated by casual footwear market that makes up for nearly two-third of the total footwear retail market. - As footwear retailing in India remain focused on men’s shoes, there exists a plethora of opportunities in the exclusive ladies’ and kids’ footwear segment with no organized retailing chain having a national presence in either of these categories. - The Indian footwear market scores over other footwear markets as it gives benefits like low cost of production, abundant raw material, and has huge consumption market. - The footwear component industry also has enormous opportunity…

    • 1851 Words
    • 8 Pages
    Good Essays
  • Powerful Essays

    India is a land of craftsmen. The textiles of India have been well known in Europe since Greek and Roman times. From 1600 to 1800 AD, India was the biggest exporter amongst all of the textile exporting countries. Textiles are decorated by various techniques, e.g. embroidery, brocading, printing, painting and dyeing, but among all of these, the embroidery craft is ranked at the top.…

    • 4302 Words
    • 18 Pages
    Powerful Essays
  • Powerful Essays

    Further, textile industry in India is a highly versatile sector, with smaller firms providing flexibility needed for smaller orders, the larger firms have the capacity to service the world’s biggest buyers. The Government of India has also undertaken several favourable policy intiatives, which has resulted in the growth of the sector as well.…

    • 1313 Words
    • 6 Pages
    Powerful Essays
  • Good Essays

    Off late, the Indian garment industry has been in great demand in the international markets due to the feel-good texture of the Indian textiles like silk. The garment exporters India have witnessed a rise in the demand of their products in the foreign market. Increasing opportunities for the exporters have opened new horizons for the garment manufacturers as well. The apparel and garment exporters India have successfully adopted the new fashion trends and developed an eager attitude towards the western styles. Garment and textile exporters of the country have managed to fill in the gap and serve as a catalyst to level the gap.…

    • 400 Words
    • 2 Pages
    Good Essays
  • Powerful Essays

    Hrm in Garment Industry

    • 9995 Words
    • 40 Pages

    • 1. INDUSTRY PROFILE ABOUT GARMENT INDUSTRY: INTRODUCTION: As the business increases day by day to global standards, garment industry also takes its boom in the world trade. Though there are certain limitations and drawbacks in the business scenario, it is still trying to achieve a memorable growth in the world trade. From ancient days onwards, garments play an important role in each and every ones life. Now the fashion technology is growing not only in towns and cities, but also in small villages. People are now very much interested to wear new fashion garments. Media also playing an important role in…

    • 9995 Words
    • 40 Pages
    Powerful Essays
  • Good Essays

    Sri Lanka’s export apparel industry is the most dynamic contributer of the local Sri Lanka’s apparel export industry is the most significant and dynamic contributor for Sri Lanka’s economy. The industry has grown over the last three decades and has become the number one foreign exchange earner and the largest single employer in the manufacturing industry. The industry provides direct employment opportunities to over 300,000 and 600,000 indirectly which includes a substantial number of women in Sri Lanka.…

    • 667 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Dissertaion

    • 8561 Words
    • 35 Pages

    Although there will be international styling to the garments, there will be a feel of Indianess in the garments through small detailing like embroidery, classic buttons etc.…

    • 8561 Words
    • 35 Pages
    Good Essays
  • Good Essays

    introduction to cotton

    • 13160 Words
    • 53 Pages

    Textile have much as important bearing on daily lives that everyone needs from earliest times, people have used textiles of various types for covering, warmth. Personal adornment and even to display personal wealth. Today textiles are still used for these purposes and everyone is an ultimate consumer. It begins in agriculture with fibre production of cotton, flax and other fibrous plants. These fibres are process into yarns and fabrics. The yarns are made into fabrics for industrial and consumer uses by various means such as weaving and knitting. The textile industry is the largest industry in terms of employment economy, expected to generate 12mikllion new jobs 2010. It generates massive potential for employment in the sectors from agricultural to industrial. Employment opportunities are created when cotton is cultivated. One thing needed is to give someone directions to organise peoples to get enough share of the profit to speared development.…

    • 13160 Words
    • 53 Pages
    Good Essays
  • Good Essays

    Introduction................................................................................................................... 4 1.1 Objectives ................................................................................................................... 4 1.2 Coverage ..................................................................................................................... 4 1.3 Methodology ............................................................................................................... 5 Secondary Research ...................................................................................................... 5 Primary Survey .............................................................................................................. 5 1.4 Draft Report ................................................................................................................ 5 Market Characteristics................................................................................................... 6 2.1 Market Segments......................................................................................................... 6 2.1.1 Apparel Accessories ............................................................................................. 6 2.1.2 Other Fashion Accessories, including Bags, Belts, Wallets etc.............................. 7 Jewellery…

    • 15206 Words
    • 61 Pages
    Good Essays