XBCOM/230
June 2013
Individual Behavior and Communication Paper The Walt Disney Company was established in 1923, by Walt Elias Disney and his brother Roy. The two brothers founded the organization on big dreams and determination. Their primary goal was to make people happy and provide quality entertainment. The Disney organization has been around for over 85 years. The core ideology of the Disney Company promotes a source of guidance and inspiration. The core values and mission of the company is what the employees base their foundation on. Attitude and behavior is attributed to the core values of the organization. The values that Disney represents are maintaining strong innovation, maintaining high quality services, and striving to achieve quality products. The underlying principles innovation, quality, community, and storytelling are what the Disney organization symbolizes.
Walt Disney worked very hard to provide the community with an outstanding organization. Anyone who is affiliated with or working for the Disney organization is expected to maintain and be held accountable for the same high standards that Walt Disney founded his organization on. Disney provides quality entertainment for everyone. In order for visitors of the park to receive a memorable experience employees must undergo a vast amount of training. The Disney Company has created a culture in which their employees are valued as individuals and as part of a team. Disney believes you can have happy guests only if you have happy employees. (http://voices.yahoo.com/the-magic-disneys-organizational-behavior-concepts-550698.html). This is one example of organizational culture. Communication within an organization is the key to making any company successful. Disney believes that if the work environment is comfortable mployees will feel free to share their thoughts and ideas, and speak their mind. This is turn can lead
References: http://voices.yahoo.com/the-magic-disneys-organizational-behavior-concepts-550698.html, http://www.ehow.com/about_670238051-corporate-organizational-cmmunication.html,Waltz, 2007.