|A Leader and a Woman of Substance |
|CEO Rhetorical Analysis |
|EXPO E34 |
|HES, Fall 2010 |
|Prof. Julie Anne McNary |
“I know what it’s like to be an outsider. I’ve experienced it firsthand,” Indra Krishnamurthy Nooyi said in an interview with the Wall Street Journal.[1] Nooyi is the current Chairman and Chief Executive Officer of PepsiCo, which is one of the global leaders in the consumer food and beverage industry. Born on October 28, 1955, in Chennai (formerly named Madras), south of India, Nooyi is the middle child of Krishnamurthy, an accountant and Shantha, a homemaker. Her older sister Chandrika Tandon and younger brother Narayan Krishnamurthy are both entrepreneurs. She is married to Raj Kishan Nooyi, an engineer and management consultant. They have two daughters Preetha, 26 and Tara, 17. The family resides in Greenwich, Connecticut.
Although Hindu by faith, Nooyi attended Madras Christian College (MCC), a Roman Catholic School, where she broke the rules of convention. She played the guitar and formed an all-female rock band. She was the only female member amongst a group of boys who would run to catch the train to get to the city and solicit funding for the college paper. Nooyi was well rounded into the arts, music, drama and languages. She also joined the all-girls cricket team and has a passion for sports.
Nooyi’s family belonged to India’s middle class with traditional beliefs and conservative practices. Her mother, Shantha made sure that her daughter was grounded to Indian traditions. She would tell Nooyi, “you’ve got to be a good Indian woman
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