Industry Analysis of Restaurant Jaclivery
Industry Analysis
Our Company Restaurant Jaclivery Sdn Bhd creates a mobile application named Jaclivery Malaysia for iOS and Android user. Jaclivery is an official Restaurant Jaclivery Sdn Bhd’s mobile app. Customers can use this app to order and purchase food and beverage online for fast delivery to your doorsteps. Check out the full menu on the go. Plus, customers can keep track with your calories intake with the built-in calories counter. All this scale we are using PEST and Porter’s 5 Forces. PEST includes Political influence, Economic influence, Social influence and Technological influence. Risk of Substitutes, risk of new entrants, bargaining power of suppliers in addition buyers and competitive challenge are main details of Porter’s 5 Forces. (Dean A.Shepherd, 2008, p235)
Political factor (P)
Political factor affect a business to operate ethically by using government regulations and legal issues. For example, tax strategies, political stability, trade regulations, employment laws and safety regulations.
Government regulation from a restaurant will be hygiene; health, food standards, and food they are allow to serve. Our Restaurant Jaclivery Sdn Bhd ensures that our food and beverage and environment of restaurant will up to the standard of government regulation.
Government stated that Goods and Services Tax (GST Malaysia) will be implemented with effective from 1 April 2015 and GST rate is fixed at 6 (%) per cent. Sales tax and service tax will be abolished since this is double taxation on customer. (NBC Group of Companies, 2006) Hence, purchasing power of customers will increased and a better business environment will be created to enhance the competitiveness of food industry in Malaysia. Diminution of taxation will create a better environment for entrepreneurship to operate a business. Thus, economic growth of Malaysia will increase and unemployment rate of our country will decrease.
Restaurant industry must include from the economic policies of
Our Company Restaurant Jaclivery Sdn Bhd creates a mobile application named Jaclivery Malaysia for iOS and Android user. Jaclivery is an official Restaurant Jaclivery Sdn Bhd’s mobile app. Customers can use this app to order and purchase food and beverage online for fast delivery to your doorsteps. Check out the full menu on the go. Plus, customers can keep track with your calories intake with the built-in calories counter. All this scale we are using PEST and Porter’s 5 Forces. PEST includes Political influence, Economic influence, Social influence and Technological influence. Risk of Substitutes, risk of new entrants, bargaining power of suppliers in addition buyers and competitive challenge are main details of Porter’s 5 Forces. (Dean A.Shepherd, 2008, p235)
Political factor (P)
Political factor affect a business to operate ethically by using government regulations and legal issues. For example, tax strategies, political stability, trade regulations, employment laws and safety regulations.
Government regulation from a restaurant will be hygiene; health, food standards, and food they are allow to serve. Our Restaurant Jaclivery Sdn Bhd ensures that our food and beverage and environment of restaurant will up to the standard of government regulation.
Government stated that Goods and Services Tax (GST Malaysia) will be implemented with effective from 1 April 2015 and GST rate is fixed at 6 (%) per cent. Sales tax and service tax will be abolished since this is double taxation on customer. (NBC Group of Companies, 2006) Hence, purchasing power of customers will increased and a better business environment will be created to enhance the competitiveness of food industry in Malaysia. Diminution of taxation will create a better environment for entrepreneurship to operate a business. Thus, economic growth of Malaysia will increase and unemployment rate of our country will decrease.
Restaurant industry must include from the economic policies of