Industry Evolution
PAPER TITLE: INDUSTRY EVOLUTION
PAPER SUBTITLE: FRAGMENTED INDUSTRY AND CONSOLIDATED INDUSTRY
1.0 ABSTRACT
The purpose of this study is to know the industries grow through a series of stages from growth through maturity to decline. The industry life cycle is useful for explaining and expecting trends among the six forces that drive industry competition. There are two types of industry which are fragmented industry and consolidated industry. Fragmented industry occurs when the people always buy the product when an industry is new. When an industry enters maturity, it occurs in consolidated industry. Based on (Horry Domash, 2009) fragmented markets that have many participants are usually price- competitive make the markets in lower profit margins.
Keywords: reasons on why the industries become fragmented, strategies in fragmented industry Industry evolution is more focus on its relationship with innovation. It does refer to the changes in industry characteristics, the processes of firm entry, exit and growth. There are three types of industry evolution which are an emphasis on industry change as a dynamic process, an embrace of path- dependence and a search for experimental regularities and irregularities across industries. The literature on industry evolution provides vision into the interdependencies among industry change, a firm’s strategic choices and changes in the basis of competitive advantage. (Charles W.L. Hill, 2007) defined fragmented market is an industry that consists of a large number of small or medium sized companies, none of which is in a position to determine industry prices. Besides, fragmented industry is where no firm has large market share and each firm serves only a small piece of the total market in competition with others by (J.David Hunger). The consolidation occurs when the business serve one particular market merge together rather than compete to profits.
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2.0 ANALYSIS
Reasons on why the industry
PAPER SUBTITLE: FRAGMENTED INDUSTRY AND CONSOLIDATED INDUSTRY
1.0 ABSTRACT
The purpose of this study is to know the industries grow through a series of stages from growth through maturity to decline. The industry life cycle is useful for explaining and expecting trends among the six forces that drive industry competition. There are two types of industry which are fragmented industry and consolidated industry. Fragmented industry occurs when the people always buy the product when an industry is new. When an industry enters maturity, it occurs in consolidated industry. Based on (Horry Domash, 2009) fragmented markets that have many participants are usually price- competitive make the markets in lower profit margins.
Keywords: reasons on why the industries become fragmented, strategies in fragmented industry Industry evolution is more focus on its relationship with innovation. It does refer to the changes in industry characteristics, the processes of firm entry, exit and growth. There are three types of industry evolution which are an emphasis on industry change as a dynamic process, an embrace of path- dependence and a search for experimental regularities and irregularities across industries. The literature on industry evolution provides vision into the interdependencies among industry change, a firm’s strategic choices and changes in the basis of competitive advantage. (Charles W.L. Hill, 2007) defined fragmented market is an industry that consists of a large number of small or medium sized companies, none of which is in a position to determine industry prices. Besides, fragmented industry is where no firm has large market share and each firm serves only a small piece of the total market in competition with others by (J.David Hunger). The consolidation occurs when the business serve one particular market merge together rather than compete to profits.
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2.0 ANALYSIS
Reasons on why the industry
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