General Purpose: To inform
Specific Purpose: To inform the audience about the history of beer, the basics of brewing, and you intoxication occurs.
Thesis: Beer is one of the oldest beverages produced, it is created through a process called brewing in which key ingredients are added, and it can affect different parts of your body, causing intoxication.
INTRODUCTION: A. Attention: When planning a BBQ, how many of you have beer somewhere on your shopping list? B. Relate: Beer, is the most widely consumed alcoholic beverage, and there is no doubt that it’s one of the most beloved of all man’s discoveries. C. Credibility: I enjoy drinking beer, therefore researched the topic. D. Preview: Brief history of beer, key ingredients in the brewing process, what happens to your body when you drink.
BODY OF SPEECH:
1. History: Beer is as old as civilization itself.
A. Ancient history 1. Ancient Sumerian’s; 4300 BC 2. Valued over money 3. (Ancient Encyclopedia of History) Bad batch = drowning
B. FF to later history
1. 1200 AD; commercially established Germany, Austria, England
2. (Yuengling website) 1829 Yuengling founded; America’s oldest brewery
3. 1933, beer prohibition ends
B. Today
1. (Brewers Association) 1,900 breweries in 2011
2. Revenue of $196 billion
3. (StatisticsBrain.com) 67 billion cans consumed; reach moon 20 times So, now that you have a brief history on beer, I will discuss the key ingredients in the brewing process.
2. Key Ingredients: Malted Barley, Hops & Yeast all play a major role in the brewing process.
A. Malted Barley 1. Basic grain; cereal, bread, baked goods 2. Mashed into oatmeal-consistency 3. Sugar rich “Wort” drained off
B. Hops
1. Boiled with “Wort”
2. Varieties add flavors, aromas
3. Different times, creates different beers
C. Yeast
1. Added to mixture; cools & ferments
2. Yeast converts
Cited: Mark, Joshua J. “Beer.” Ancient Encyclopedia of History. Web. June 12, 2012. http://www.ancient.eu.com/Beer/ Yuengling. Web. June 16, 2012. http://www.yuengling.com/our_story/ Brewer’s Association. “Number of Breweries.” Wed. June 16, 2012. http://www.brewersassociation.org/pages/business-tools/craft-brewing-statistics/number-of-breweries Statistics Brain. “Beer Industry Statistics.” Web. June 16, 2012. http://statisticsbrain.com/beer-industry-statistics/ Perry, Lacy. “How Hangovers Work.” Web. June 16, 2012. http://science.howstuffworks.com/environmental/life/human-biology/hangover