Ing Vysya Bank
TABLE OF CONTENT
Industry Profile
Introduction to banking industry
Industry Analysis
Government Policies affecting Banking
Company Profile
Company overview
Branch Structure
Financial Structure
Functional Areas
Products and Services
Types of Products and Services
Promotion and pricing of products and services
Customer Profile
Demographic Segmentation
Customers’ perception, motivation and learning
Competitors’ Profile
Strength of competitors
Weakness of competitors
Market share
Net Interest Income
Net Profit
BCG Matrix
Observations
Suggestions
Bibliography
INDUSTRY PROFILE
INTRODUCTION TO BANKING INDUSTRY
Banking system of a nation is the shadow of nation’s economy. A healthy and profitable banking system is just like the backbone of nation’s economy. It is necessary for a nation to achieve growth and remain stable in this global world and global economy. The Indian banking system, with one of the largest banking networks in the world, has witnessed a series of reforms over the past few years like the deregulation of interest rates, dilution of the government stake in public sector banks (PSBs) and the increased participation of private sector banks.
History of Banking System
Banking in the modern sense of the word can be traced to medieval and early Renaissance Italy, to the rich cities in the north like Florence, Venice and Genoa.
Origin of the word
The word bank was borrowed in Middle English from Middle French banque, from Old Italian banca, from Old High German banc, bank "bench, counter". Benches were used as desks or exchange counters during the Renaissance by Florentine bankers, who used to make their transactions atop desks covered by green tablecloths. One of the oldest items found showing money-changing activity is a silver Greek drachm coins.
Banking in India
From 1786 till today, the journey of Indian Banking System can be segregated into three
Industry Profile
Introduction to banking industry
Industry Analysis
Government Policies affecting Banking
Company Profile
Company overview
Branch Structure
Financial Structure
Functional Areas
Products and Services
Types of Products and Services
Promotion and pricing of products and services
Customer Profile
Demographic Segmentation
Customers’ perception, motivation and learning
Competitors’ Profile
Strength of competitors
Weakness of competitors
Market share
Net Interest Income
Net Profit
BCG Matrix
Observations
Suggestions
Bibliography
INDUSTRY PROFILE
INTRODUCTION TO BANKING INDUSTRY
Banking system of a nation is the shadow of nation’s economy. A healthy and profitable banking system is just like the backbone of nation’s economy. It is necessary for a nation to achieve growth and remain stable in this global world and global economy. The Indian banking system, with one of the largest banking networks in the world, has witnessed a series of reforms over the past few years like the deregulation of interest rates, dilution of the government stake in public sector banks (PSBs) and the increased participation of private sector banks.
History of Banking System
Banking in the modern sense of the word can be traced to medieval and early Renaissance Italy, to the rich cities in the north like Florence, Venice and Genoa.
Origin of the word
The word bank was borrowed in Middle English from Middle French banque, from Old Italian banca, from Old High German banc, bank "bench, counter". Benches were used as desks or exchange counters during the Renaissance by Florentine bankers, who used to make their transactions atop desks covered by green tablecloths. One of the oldest items found showing money-changing activity is a silver Greek drachm coins.
Banking in India
From 1786 till today, the journey of Indian Banking System can be segregated into three
Bibliography: Negotiable Instrument Act, 1881 Anti Money Laundering Act, 1999 Foreign Exchange Management Act, 1999 Income Tax Act, 1961