Intel (Case Study)

Outline
I- Introduction
II- Intel’s Current Situation
• Mission Statement
• Objectives
• Strategy
• Values
• Financial Status
• Product Index

III- Intel’s SWOT Analysis
 Strength
 Weaknesses
 Opportunities
 Threats

IV- The Business Model
• Value Chain Analysis
• Target Market
• Position on the Value Network
• Value Proposition
V- Recommendations.

Intel Corporation

1. Introduction

Intel, the world leader in silicon innovation, develops technologies, products, and initiatives to continually advance how people work and live. Founded in 1968 to build semiconductor memory products, Intel introduced the world's first microprocessor in 1971. 2. Current Situation

Mission Statement
Intel’s mission is to delight our customers, employees, and shareholders by relentlessly delivering the platform and technology advancements that become essential to the way we work and live.

Objectives
• Extend our silicon technology and manufacturing leadership
• Deliver unrivaled microprocessors and platforms
• Grow profitability worldwide
• Excel in customer orientation.

Strategy
• Intel products Symbolize world class leadership in technology and performance, outstanding quality and lasting reliability, Intel achieves world class quality through operational excellence, continual improvement and satisfying customer needs in everything they do.
• Intel methodology is to use customer focus groups to test its predications
• Intel is using a growth corporate strategy; this is obvious in the company's intention to expand to international markets.
• As for the business strategy they are applying competitive business strategy, Intel adopts a technological Leadership as its functional strategy a commitment to