• Associate Professor Yue Wang (course coordinator)
– Call me “Wang” please
• Note: pronounced as “Wong”
Global Business Strategy
– Consultation hours:
• 3-5 pm Thursday
– Room 642 Building E4A
– Contact:
• Email: yue.wang@mq.edu.au
• Phone: 9850 8513
Week1 Introduction: concepts and issues
• Tutors:
– Miles Yang
– Monica Rouvellas
Week 1
Lecture Programs
2
Principles and Perspectives
• Introduce concepts and frameworks
– Content: the underlying principles
• The need for principles
– Strategy, trade-off, and choice
– Why firms behave as they do
• Economic basis for strategic decision -making
– Context: the institutional and social conditions
• The application of principles requires creativity
• Teaching philosophy
– we teach principles, you develop capabilities
– success depends your ability to match principles with firm-specific conditions
Week 1
3
4
Assessment (1)
Tutorial Classes
• Individual work (70%):
• Digest and apply the concepts and frameworks
• Assignment (30%)
• Final exam (40%)
– Readings
• Weekly readings on iLearn
• No prescribed textbook
• Group work (30%):
• Group-based activities
– Presentation (30%)
– class discussions (week 2-6)
– group presentation (week 8-13)
• Week 8 – 13 (six groups six presentations)
• Presentation topic material
• Tutorial attendance and participation
– Short case study
» Need to do additional research!
– determine results at the margin
Week 1
Week 1
• Note: cases may be related to the same or previous weeks‟ topics
5
Week 1
6
1
Assessment (2)
Presentation marking criteria
• Individual assignment (30%)
Answers to case questions
5%
Application of concepts/theories
5%
Arguments and analysis
5%
Structure and organization
5%
Research
5%
Peer review average (group-based)
5%
Total
• Case study: due 4:30 pm 17 May (week 10) Friday
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