Internship Report

Internship Report

“Marketability analysis of infoCenter in service sector of Bangladesh market-a case of ZANALA Bangladesh Ltd”

Examination Roll: 030110

Internship Report

“Marketability analysis of infoCenter in service sector of Bangladesh market-a case of ZANALA Bangladesh Ltd.”

PREPARED FOR

Chairman
Internship Placement Committee

PREPARED BY

Exam Roll: 030110
Registration Number: 19268
4th year, 8th Semester
Batch Number: 13th, BBA Program
Academic Session: 2002-2003

Department of Business Administration
Jahangirnagar University
Savar, Dhaka-1342
March 28, 2009

March 28, 2009

Chairman
Internship Placement Committee
Jahangirnagar University
Savar, Dhaka-1342

Subject: Submission of Internship Report.

Dear Sir/Madam,
Here is the report of Internship program titled – “Marketability analysis of infoCenter in service sector of Bangladesh market-a case of ZANALA Bangladesh Ltd.” The topic has been chosen to analyze the market feasibility of infoCenter in service sector that helps the product to enter the market and increase the sales as well. It has helped to explore the infoCenter as a product, analyzing the uniqueness of infoCenter in Bangladeshi market, the limitation of traditional marketing strategy to promote infoCenter. It also helped us to understand, the needed reasons of innovative marketing strategy for infoCenter. Based on the findings of the analysis, some recommendations have been provided for effective marketing strategy of infoCenter for ZANALA Bangladesh.

The report is been prepared by collecting all the relevant data and information by consulting with the concerned persons of different service providing organizations. I hope the report fulfill all the relevant information as you desired and been a complete one. Yet, if you have any inquiries feel free to ask me.

Yours Sincerely

Exam Roll: 030110
Registration