Internship Report on Brac Bank Bd
Intern Report On
Customer Service analysis with the overview of marketing and promotional activities of
BRAC BANK LTD.
SUBMITTED TO 1. Mr. SUNTU KUMAR GHOSH SENIOR LECTURER BBS BRAC UNIVRESITY 2. Ms. Sharmin Shabnam Rahman Lecturer BBS Brac University
SUBMITTED BY JOYDEEP SINHA ROY 06304025
DATE OF SUBMISSION: 11th MAY, 2010
LETTER OF TRANSMITTAL
11th May, 2010 To Mr.Suntu Kumar Ghosh Senior Lecturer Brac University
Subject: Internship Report submission Dear Sir, With due respect, I have the pleasure to submit my internship report on “Customer Service analysis with the overview of marketing and promotional activities” to partially fulfill the requirements of the bachelor degree under your supervision. It has been a worthwhile experience for me undertaking such a report work to get exposure to the real life of a banking organization. I have tried my best to satisfy the academic requirements. In my report, I have tried to reflect a partial scenario of the activities of local private banks of Bangladesh. I have used both primary and secondary data and have tried to prepare the according to your instructions. I also confess that this report has some limitations as well because I got limited resources. So I hope that you will be kind enough to consider the limitations of this report. I would like to thank you for your encouragement and support which inspired me to work enthusiastically. It would be my pleasure to respond to any of your inquiry regarding the report. Sincerely yours
Joydeep Sinha Roy ID# 06304025
P R E F A C E
Theory is obviously a big fact for practical implication. But without practical practice theory may become useless. Particularly as a student of Business Administration, we need to practice the
Customer Service analysis with the overview of marketing and promotional activities of
BRAC BANK LTD.
SUBMITTED TO 1. Mr. SUNTU KUMAR GHOSH SENIOR LECTURER BBS BRAC UNIVRESITY 2. Ms. Sharmin Shabnam Rahman Lecturer BBS Brac University
SUBMITTED BY JOYDEEP SINHA ROY 06304025
DATE OF SUBMISSION: 11th MAY, 2010
LETTER OF TRANSMITTAL
11th May, 2010 To Mr.Suntu Kumar Ghosh Senior Lecturer Brac University
Subject: Internship Report submission Dear Sir, With due respect, I have the pleasure to submit my internship report on “Customer Service analysis with the overview of marketing and promotional activities” to partially fulfill the requirements of the bachelor degree under your supervision. It has been a worthwhile experience for me undertaking such a report work to get exposure to the real life of a banking organization. I have tried my best to satisfy the academic requirements. In my report, I have tried to reflect a partial scenario of the activities of local private banks of Bangladesh. I have used both primary and secondary data and have tried to prepare the according to your instructions. I also confess that this report has some limitations as well because I got limited resources. So I hope that you will be kind enough to consider the limitations of this report. I would like to thank you for your encouragement and support which inspired me to work enthusiastically. It would be my pleasure to respond to any of your inquiry regarding the report. Sincerely yours
Joydeep Sinha Roy ID# 06304025
P R E F A C E
Theory is obviously a big fact for practical implication. But without practical practice theory may become useless. Particularly as a student of Business Administration, we need to practice the
References: Textbooks Philip Kotler, Marketing Management- Analysis, Planning, implementation and Control, 9th Edition, Prentice Hall,Inc, 1997 Murray R