Q. What is the biggest challenge facing Dow Jones in the next few years? A. To continue investing in new products and services that will strengthen our franchises, increase our competitiveness and produce new revenue flows in the future, while at the same time being careful in setting priorities, prudent in controlling costs, and committed to producing strong annual profits.
Q. Who are the major competitors of Dow Jones? A. In the broadest sense, any quality products or services that compete for the time and attention of busy businesspeople compete with Dow Jones. More specifically, we have some franchises such as The Wall Street Journal that are dominant in their fields. In other cases, we face particular competitors; Dow
Jones Telerate, for example, competes with Reuters in offering real-time financial information around the world.
We believe, however, that Dow Jones is a unique company in a number of important respects. Our businesses are balanced roughly 50-50 between print and electronic information. More than 40% of our operating profit is now earned outside the U.S.
We are a focused company. We are not a media conglomerate, nor an entertainment company. We stick to our business of business, providing information essential to an ever expanding and increasingly interconnected worldwide business community. Q. What is the strategy behind your television operations? A. Dow Jones aims to provide business news in any form customers want it.
When we looked at our operations a few years ago, television was the missing means of delivery for our business news. We began by pioneering with Asia's first business channel, Asia Business News, in late 1993 and followed with
Europe's first business channel, European Business News, in early 1995. Both have achieved significant distribution success and viewer acceptance. Both also take advantage of Dow Jones' existing news flows and news talent in those