Preview

ITC ltd

Powerful Essays
Open Document
Open Document
4621 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
ITC ltd
INDEX

SR NO
PARTICULARS
PAGE NO
1
INTRODUCTION
3
2
HISTORY
5
3
PRODUCTS & SERVICES
9
4
CORPORATE STRATEGY
13
5
MARKET STRATEGY
14
6
FINANCIAL ASPECTS

7
CSR
15
7
AWARDS
18

INTRODUCTION

Type Public (BSE:ITC)

Founded 24 August 1910Radha Bazaar Lane, Kolkata, India

Headquarters Kolkata, India

Key people Yogesh Chander Deveshwar (Chairman) K. Vaidyanath (Director), Partho Chatterjee (CFO) Industry Tobacco, foods, hotels, stationery, greeting cards

Products Cigarettes, packaged food, hotels, apparel

Revenue $4.75 billion USD (2006)

Employees 21,000 (2007)

Website www.itcportal.com

ITC Limited which previously stood for Imperial Tobacco Company of India Limited is an Indian conglomerate with a turnover of US $ 4.75 billion. It ranks third in pre-tax profit among India's private sector corporations. The company has its registered office in Kolkata. The company is currently headed by Yogesh Chander Deveshwar. It employs over 20,000 people at more than 60 locations across India and is listed on Forbes 2000. The Training Centre of the company is in Munger, Bihar. ITC is also known as "Chatkal" (especially in Munger).
ITC Limited or ITC is an Indian conglomerate. Its diversified business includes five segments: Fast Moving Consumer Goods, Hotels, Paperboards, Paper & Packaging and Agri Business.

“A country's brands are a reflection of its competitive strengths and a manifestation of its innovation and intellectual capacity. I strongly believe that a country's economic capacity is significantly enriched when its institutions build and own internationally competitive brands. Winning brands serve as market anchors to support the competitiveness of the entire value chains of which they are a part. Strong domestic brands create much larger value since they

You May Also Find These Documents Helpful

  • Satisfactory Essays

    While business that remain local competitors are limited to the scope of their sales and revenue. An organization that can successfully expand to a global market creates a broad open market which can more effectively communicate with partners and customers alike. This makes the process of supply and demand, distribution, and local producers and sellers much easier to manage for an organization. This is especially true for an organization who expands globally in areas they already may import/sell products. By having a physical location in these regions they can avoid high importing/exporting tariffs and even build brand recognition and foster a strong economy. (2, Conclusion) Therefore globalization creates and fosters open markets and strengthens brand names. A company can greatly increase not only their revenue with globalization, but also the effectiveness of their brand on a global…

    • 652 Words
    • 3 Pages
    Satisfactory Essays
  • Best Essays

    Case Study on Asos

    • 3973 Words
    • 16 Pages

    3. Anholt, S., 2006. Competitive Identity: The New Brand Management for Nations, Cities and Regions. Palgrave Macmillan.…

    • 3973 Words
    • 16 Pages
    Best Essays
  • Good Essays

    Tata Group Case Study

    • 916 Words
    • 4 Pages

    The Tata Group has already established 90 separate firms in seven distinct business sectors. Because of their success, they have obtained vast financial resources and access to capital on favorable terms which has allowed them to expand their operations and become a large industrial conglomerate. Since the Tata Group uses its sister subsidiary companies to help supply its other companies (i.e. using Tata Steel to provide steel for Tata Motors’ Nano manufacturing) as well as having access to the low-cost Indian labor pool, they have been able to maintain a competitive cost structure which is a major advantage (Cabusgil, Knight, & Riesenberger, 2012, p. 277). Being India’s largest firm, the Tata Group has developed a strong corporate image which has resulted in long-standing relationships with national and state governments in India and connections with high-quality business partners. Tata has also developed superior market knowledge.…

    • 916 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Example of Product Strategy

    • 13844 Words
    • 56 Pages

    ITC was incorporated on August 24, 1910 under the name of 'Imperial Tobacco Company of India Limited'. Its beginnings were humble. A leased office on Radha Bazar Lane, Kolkata, was the centre of the Company's existence. The Company celebrated its 16th birthday on August 24, 1926, by purchasing the plot of land situated at 37, Chowringhee, (now renamed J.L. Nehru Road) Kolkata, for the sum of Rs 310,000. This decision of the Company was historic in more ways than one. It was to mark the beginning of a long and eventful journey into India's future. The Company's headquarter building, 'Virginia House', which came up on that plot of land two years later, would go on to become one of Kolkata's most venerated landmarks. The Company's ownership progressively Indianised, and the name of the Company was changed to I.T.C. Limited in 1974. In recognition of the Company's multi-business portfolio encompassing a wide range of businesses - Cigarettes & Tobacco, Hotels, Information Technology, Packaging, Paperboards & Specialty Papers, Agri-Exports, Foods, Lifestyle Retailing and Greeting Gifting & Stationery - the full stops in the Company's name were removed effective September 18, 2001. The Company now stands rechristened 'ITC Limited'.…

    • 13844 Words
    • 56 Pages
    Good Essays
  • Satisfactory Essays

    Coca-Cola in Brazil

    • 534 Words
    • 3 Pages

    In emerging markets global brands need to compete on unfamiliar terrain dominated by local players and plenty of B-brand that sell at price points below the MNC production costs using home court advantages with government regulators, and wrestle with deep-seated social and cultural customs.…

    • 534 Words
    • 3 Pages
    Satisfactory Essays
  • Powerful Essays

    Hcl Co-Operate Strategy

    • 1415 Words
    • 6 Pages

    HCL Enterprise is a garage startup founded in the year 1976. It started as Microcomp and used brand name Televista for selling calculators. Shiv Nadar along with his ex DCM employees Ajai Chowdhry, Arjun Malhotra, Subhash Arora, Yogesh Vaidya, S. Raman, Mahendra Pratap and DS Puri started the enterprising venture.…

    • 1415 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    I hope that the “Nation Brands Index” isn’t loved or feared in the world of marketing, since it has almost nothing to do with the world of marketing! The index is produced for the benefit of national governments that wish to track their national standing and profile. As I have explained many, many times in my books and articles, this is not a marketing discipline: there is absolutely no evidence that countries can alter their international images through marketing communications, and many of them continue to waste enormous sums of their taxpayers’ money every year in futile propaganda campaigns in press and television, without any indication whatsoever that this can succed in changing anybody’s mind. Countries are judged by what they do and what they make, not by what they say.…

    • 7401 Words
    • 30 Pages
    Powerful Essays
  • Satisfactory Essays

    As a corporate citizen with enduring relationships in rural India. ITC Has a history of collaboration with communities and government institutions to enhance farm productivity and the rural resource base. ITC’S commitments in agricultural R&D and knowledge sharing have spanned vital aspects of competitiveness—efficient farm practices, soil and water management.…

    • 755 Words
    • 4 Pages
    Satisfactory Essays
  • Powerful Essays

    Itc Ciggaretes

    • 1397 Words
    • 6 Pages

    account for only 14% of the total tobacco consumption. In India, the cigarette market is ruled by four locally established companies but most companies have tie-ups with international tobacco companies as well. ITC has the leading cigarette manufacturer in India with a market share of 72% of the market and has increased its cigarette production to 65.8 billion sticks in 2009 as compared 57.1 billion sticks in 2001, which marks an increase of 15%.…

    • 1397 Words
    • 6 Pages
    Powerful Essays
  • Good Essays

    ITC Diversification strategy

    • 8131 Words
    • 33 Pages

    Sustain ITC’s Position as one of Indian’s most Valuable corporations through world class performance, creating growing value for the Indian economy and the company’s stakeholders.…

    • 8131 Words
    • 33 Pages
    Good Essays
  • Powerful Essays

    The case presents an overview of the cigarette industry in India and gives a detailed account of the areas in which ITC has diversified.…

    • 1324 Words
    • 6 Pages
    Powerful Essays
  • Satisfactory Essays

    ngjjjkhhhjjjll

    • 25721 Words
    • 103 Pages

    I N N O V A A T I O N I N N O V A A T I O N I N N O V…

    • 25721 Words
    • 103 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Itc Targeting Strategy

    • 863 Words
    • 4 Pages

    ITC has different targeting strategies for each of its brands. They are as based on six mantras…

    • 863 Words
    • 4 Pages
    Satisfactory Essays
  • Good Essays

    Ongc

    • 1442 Words
    • 6 Pages

    Oil and Natural Gas Corporation Limited (ONGC) (NSE: ONGC, BSE: 500312) is an Indian multinational oil and gas company headquartered in Dehradun, India. It is one of the largest Asia-based oil and gas exploration and production companies, and produces around 77% of India's crude oil(equivalent to around 30% of the country's total demand) and around 81% of its natural gas.[2] It is one of the largest publicly traded companies bymarket capitalization in India.[3] ONGC has been ranked 357th in the Fortune Global 500 list of the world's biggest corporations for the year 2012.[4] It is also among the Top 250 Global Energy Company by Platts.[5]…

    • 1442 Words
    • 6 Pages
    Good Essays
  • Better Essays

    Bharat Electronics Limited is a state- owned Electronics Company with about nine factories, and a few regional offices in India. Its Corporate Head Office is in Bangalore, India. It is owned by the Indian Government & primarily manufactures advanced electronic products for the Indian Armed Forces. BEL is 76 per cent owned by the Indian Government and 24 per cent owned by financial sectors through the Indian stock exchange. BEL is one of the eight PSUs under Ministry of Defence, Government of India. BEL became a Mini Ratna Category I in February 2002. Subsequently BEL has been got Navratna status in June 2007.BEL has more than 360 products in its range from small components costing a rupee to a huge equipment costing about Rs. 60 crore. Bharat Electronics Limited (BEL) IS AN Indian based multi-product company. The company is engaged in manufacturing and supplying of electronic products primarily to defence and system/turnkey solutions. Defence division offers products in various areas, such as communications, radars, naval systems, opto-electronics, electronic welfare system, tank electronic and stimulators. Non Defence division offers products in various areas, such as switching equipment, television and broadcast, direct to home (DTH), telecom, imputer, electronic voting machine and electronic components. System/Turkey solutions division offers various services, such as command, control,…

    • 2637 Words
    • 11 Pages
    Better Essays