Jimmy Beans Wool Case Study

The expansion of Jimmy Beans Wool caused the business to lose the intimacy that it once had with its customers. It appears once the Zander’s removed themselves from the day to day functions of the business the once thriving company started to experience a decrease in positive cash flow, which caused the Zanders’ to seek outside advice. I would suggest that both, Doug and Laura step back into their original roles and focus on what made Jimmy Beans Wool successful in the first place—the customers. Expansion is great! However, it has had a negative impact on Jimmy Beans Wool causing the Zanders’ to dip into their personal account to meet payroll.