FMCG Industry
Released On 13th November 2014
Summary
“Emerging Consumer Trends and their Future Impact on FMCG Industry” is a new report that globally analyzes the prominence of key trends for consumer behavior, organization business strategy, and industry dynamics over the next three years. This report also examines executive opinions about the steps or activities planned by organizations over the next three years to improve customer satisfaction and convenience, increase environment friendliness and ethical quotient, enhance personalization and customization, and improve the premium credential of the product.
Key Findings
Convenience and health will be significant consumer trends over the next three years
Health, naturalness and simplicity, and convenience will play an important role in shaping the industry over the next three years
Organizations are adopting sustainable sourcing and minimizing pollution to make their product portfolio more ethical and environment friendly over the next three years
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Organizations are planning to enhance quality assurance levels and improve the premium credentials of products over the next three years
The highest percentage of executives who operate in Asia-Pacific consider heart health as a significant health issue for their organization
Synopsis
This report is the result of an extensive survey drawn from Canadeans exclusive panel of leading global FMCG industry executives. The report examines the potential impact of specific trends on consumers, organizations, and the industry over the next three years.
Furthermore, the report highlights the activities planned by organizations to simplify consumer choices, increase convenience by product packaging techniques, and enhance product image. Moreover, this report provides