John F Kennedy's Inaugural Address
On January 20, 1961, John F. Kennedy gave one of the most memorable speeches when he gave his inaugural address. That day, the people of the United States were observing him in person, as well as on television. This speech was written to persuade Americans to be active in their country. It was so influential, people still remember quotes from it today. Kennedy appeals to a large amount of people due to the fact that he used ethos, pathos, and logos. In addition, he creates a certain compelling rhythm by including parallelism throughout his speech. Kennedy’s inaugural speech was assuring and convincing to citizens, making them realize with a new president comes a new beginning.
One of the devices he used that assisted in persuading citizens
is his structure. During his speech, he created a flowing tempo in which presented that each topic was extremely important. For example, to emphasize how significant pledging the country's loyalty is, Kennedy begins each concerning paragraph with “to those.” By doing this, he creates a large scale, parallel structure.
The use of ethos in his speech was very broad, mentioning God, the Bible, and morality.