JSB Market Research - Consumer Trends Analysis: Understanding Consumer Trends and Drivers of Behavior in Chinas Bakery and Cereals Market
Consumer Trends Analysis: Understanding Consumer Trends and Drivers of Behavior in Chinas Bakery and Cereals Market
On 31st May 2014
Summary
Understanding Consumer Trends and Drivers of Behavior in Chinas Bakery & Cereals Market provides an overview of the market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. The report highlights innovative new product development that effectively targets the most pertinent consumer need states, and offers strategic recommendations to capitalize on evolving consumer landscapes.
Key Findings
Chinas Bakery & Cereals market is the largest market worldwide by volume
Quality is the primary driver of the Bakery & Cereals market, motivating over two-fifth of consumption
Pre-Mid-Lifers are the key consumers of Bakery & Cereals products in China
Chinese consumers select Bakery & Cereals based on their ability to meet life stage related needs. Synopsis
Understanding Consumer Trends and Drivers of Behavior in the Chinese Bakery & Cereals Market identifies the key demographic groups driving consumption, and what motivates their consumption. The report uses a unique method of quantifying consumer trends to highlight the degree of influence they have on consumption within the category. The report also identifies the most important trends within the market and shows whether beliefs over what influences consumer behavior within the category are accurate. Get access to:
Key consumer demographic groups driving consumption within the Chinese market. The figures showcase the number of times consumers of specific ages and gender consume Bakery & Cereals, as well as identifying whether these demographic groups "over" consume in the category (i.e. they account for a higher proportion of occasions than the proportion of society they represent overall).
Market value and volumes over 20082018 for China and nine other countries to give a global context.
The
On 31st May 2014
Summary
Understanding Consumer Trends and Drivers of Behavior in Chinas Bakery & Cereals Market provides an overview of the market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. The report highlights innovative new product development that effectively targets the most pertinent consumer need states, and offers strategic recommendations to capitalize on evolving consumer landscapes.
Key Findings
Chinas Bakery & Cereals market is the largest market worldwide by volume
Quality is the primary driver of the Bakery & Cereals market, motivating over two-fifth of consumption
Pre-Mid-Lifers are the key consumers of Bakery & Cereals products in China
Chinese consumers select Bakery & Cereals based on their ability to meet life stage related needs. Synopsis
Understanding Consumer Trends and Drivers of Behavior in the Chinese Bakery & Cereals Market identifies the key demographic groups driving consumption, and what motivates their consumption. The report uses a unique method of quantifying consumer trends to highlight the degree of influence they have on consumption within the category. The report also identifies the most important trends within the market and shows whether beliefs over what influences consumer behavior within the category are accurate. Get access to:
Key consumer demographic groups driving consumption within the Chinese market. The figures showcase the number of times consumers of specific ages and gender consume Bakery & Cereals, as well as identifying whether these demographic groups "over" consume in the category (i.e. they account for a higher proportion of occasions than the proportion of society they represent overall).
Market value and volumes over 20082018 for China and nine other countries to give a global context.
The