In October 2008 Jet Airways laid off 1,900 of its employees, resulting in the largest lay-off in the history of Indian aviation.[7] However the employees were later asked to return to work; Civil Aviation Minister Praful Patel said that the management reviewed its decision after he analysed the decision with them.[8][9]
In October 2008 Jet Airways and rival Kingfisher Airlines announced an alliance which primarily includes an agreement on code-sharing on both domestic and international flights, joint fuel management to reduce expenses, common ground handling, joint utilisation of crew and sharing of similar frequent flier programmes.[10]
On 8 May 2009 Jet Airways launched its low-cost brand, Jet Konnect. The decision to launch a new brand instead of expanding the JetLite network was taken after considering the regulatory delays involved in transferring aircraft from Jet Airways to JetLite, as the two have different operator codes. The brand was launched on sectors that had 50% or less load factor with the aim of increasing it to 70% and above. Jet officials said that the brand would cease to exist once the demand for the regular Jet Airways increases.[11]
According to a PTI report, for the third quarter of 2010, Jet Airways (Jet+JetLite) had a market share of 26.9%[12] in terms of passengers carried, thus making it a market leader in India, followed by Kingfisher Airlines with 19.9% .
Head office
Jet Airways's head office is located in the Siroya Centre in Andheri, Mumbai.[14]
Jet Airways's head office was previously located in the S.M. Centre, a rented, unmarked six storey building in Andheri.[15][16] In 2008 Robyn