Jumeirah Group - Csr Plan
| Jumeirah Group | Corporate Social Responsibility | |
2nd of May 2011
Table of Content 1. Introduction 1 2. Jumeirah and Corporate Social Responsibility 2 2.1. Existing Programmes 2 2.2. Establishing a CSR Plan for Jumeirah and its Implementation 4 2.3. Organizing CSR 4 2.4. Potential Programmes 5 2.5. Actions to be taken 6 3. Conclusion 7 Bibliography 8
1. Introduction
Jumeirah Group is an international luxury hotel chain and hospitality company and part of Dubai Holding, which is owned by the Dubai Government. It is among the most luxurious and innovative hospitality companies in the world and has won numerous international travel and tourism awards. Jumeirah Group was founded in 1997 with the aim to become a hospitality industry leader through establishing a world class portfolio of luxury hotels and resorts. The Group’s activities are, however, not restricted to hotel and resort management, besides Jumeirah Hotels & Resorts the Jumeirah Group´s portfolio also includes;
* The Emirates Academy of Hospitality Management; the region’s only fully accredited third-level academic institution offering degree programmes in hospitality management * Jumeirah Living; the Group’s luxury brand of serviced residences in luxurious surroundings * Talise; Jumeirah 's own luxury holistic spa brand currently the biggest spa in the Middle East * Jumeirah Restaurants; the company’s dedicated restaurant division including the Noodle House and Sana Bonta and * Wild Wadi Waterpark; the companies own theme park Jumeirah 's portfolio includes six properties in Dubai, the Burj Al Arab, Jumeirah Emirates Towers, Jumeirah Beach Hotel, the Madinat Jumeirah the Wild Wadi Water Park and The Emirates Academy of Hospitality Management .Whilst the majority of Jumeirah 's hotels are based in Dubai, they are expanding aggressively overseas. As at February 2007, Jumeirah has two properties in England and one in the United
2nd of May 2011
Table of Content 1. Introduction 1 2. Jumeirah and Corporate Social Responsibility 2 2.1. Existing Programmes 2 2.2. Establishing a CSR Plan for Jumeirah and its Implementation 4 2.3. Organizing CSR 4 2.4. Potential Programmes 5 2.5. Actions to be taken 6 3. Conclusion 7 Bibliography 8
1. Introduction
Jumeirah Group is an international luxury hotel chain and hospitality company and part of Dubai Holding, which is owned by the Dubai Government. It is among the most luxurious and innovative hospitality companies in the world and has won numerous international travel and tourism awards. Jumeirah Group was founded in 1997 with the aim to become a hospitality industry leader through establishing a world class portfolio of luxury hotels and resorts. The Group’s activities are, however, not restricted to hotel and resort management, besides Jumeirah Hotels & Resorts the Jumeirah Group´s portfolio also includes;
* The Emirates Academy of Hospitality Management; the region’s only fully accredited third-level academic institution offering degree programmes in hospitality management * Jumeirah Living; the Group’s luxury brand of serviced residences in luxurious surroundings * Talise; Jumeirah 's own luxury holistic spa brand currently the biggest spa in the Middle East * Jumeirah Restaurants; the company’s dedicated restaurant division including the Noodle House and Sana Bonta and * Wild Wadi Waterpark; the companies own theme park Jumeirah 's portfolio includes six properties in Dubai, the Burj Al Arab, Jumeirah Emirates Towers, Jumeirah Beach Hotel, the Madinat Jumeirah the Wild Wadi Water Park and The Emirates Academy of Hospitality Management .Whilst the majority of Jumeirah 's hotels are based in Dubai, they are expanding aggressively overseas. As at February 2007, Jumeirah has two properties in England and one in the United
Bibliography: http://www.twotomorrows.com/news/jumeirah-group-wins-csr-award/ http://csr-reporting.blogspot.com/2009/05/turtle-soup-anyone-first-report-from.html http://www.travelmole.com/stories/1136612.php http://www.jumeirah.com/en/Jumeirah-Group/About-Jumeirah-Group/Corporate-Responsibility/ http://www.jumeirah.com/en/Jumeirah-Group/About-Jumeirah-Group/Corporate-Responsibility/Corporate-Responsibility-Report/ All slides of the class of “Corporate Social Responsibility”, 2nd semester 2nd half by Prof. Joana Story