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Justifying IT investment in e-business

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Justifying IT investment in e-business
E-BUSINESS STRATEGY AND ITS ECONOMICS:
JUSTIFYING IT INVESTMENTS

REPORT BY:
PRIYA GUPTA HR017
NAMAN KHANNA HR027
ANURAG MOHAPATRA HR033
MANNAT NARULA HR037
UZMA SHAIKH HR047
RUPAM SRIVASTAV HR055
TABLE OF CONTENTS
TOPIC PAGE NO.
INDUSTRY OVERVIEW: E Business 3
Common Metrics of E-Business 4
E-Strategy 5
IT investments made by Various E-Business 5
Company:- IRCTC.co.in 5
NEED AND REQUIREMENT ANALYSIS: 6
SWOT ANALYSIS: 13

ABSTRACT
The Internet and related technologies have made a substantial impact on the way organizations conduct business in India and around the world. Various organizations in India like their international counterparts have invested heavily to leverage the Internet and transform their traditional businesses into e businesses in the last seven years. E business investments are claiming a sizeable share of overall IT budgets in most organizations whether they are small, medium or large. However, managers are under constant pressure to justify e business costs and to ensure that these investments keep paying off. Earlier research on e business in some countries namely Australia addressed issues of the rate of e business uptake and the application of the Internet to certain business processes. Research discussed in this paper is one of the first attempts to evaluate the value of e business. It is based on data collected, collated and analyzed from the responses received from IT and e business managers throughout Australia. Research presented in this paper is based on a model developed in the USA (Barua et al, 2001) to identify the impact of e business drivers on operational excellence of firms which influence financial improvements. It was initiated to quantify the success of e business in Australia and use the result to understand about the various

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