Tourism is one of the fastest growing and single largest industries in the world. This industry has become one of the most important factors in worldwide. It plays a significant role in socio-economic development of a country. Most of the tourists prefer to visit in different destinations for different reasons (e.g. For Business, Study, Attend international conferences, Vacations and holidays, Treatment etc.) Now a day’s most of the developing countries generating economic benefits through its tourism industry and as a developing country Bangladesh is facing challenges of globalization. In past, the government may have been reluctant to invest for tourism development, but in this modern age the situation has changed. Now government concentrates on not only tourism but also hospitality management like hotels, motels, restaurants, transportation, security and entertainment etc. Bangladesh has many beautiful sight and historical places which are able to attract the attention of the international tourists. But this industry failed to grow properly because of lack effective tourism marketing strategies and reluctant attitude of different governments to develop this industry.
Bangladesh, as a vacation destination, has many facets and strengths. She is fulfill with almost all the natural potentials that attract tourist which include: Among the beaches, Cox’s Bazaar is known for wide and long sandy beach which is considered by many as the world's longest natural sandy sea beach .Kuakata sea beach is known as sunrise and sunset; Sundarbans, the home of the majestic Royal Bengal tigers, Rangamati, known as the heart of the panoramic lake district; Sylhet, known as the land of twelve spiritual Awuilia which fascinating hills and tea gardens; Chittagong, the largest port city of the country and known as the city of shrines; Above all, reverie beauty, colorful tribal culture and simple village life are the main factors for attracting visitors. Though