A Thesis Proposal
Presented to the Nursing Faculty of Cotabato Medical Foundation College, Inc.
In Partial Fulfilment of the Requirements for the Degree of
Bachelor of Science in Nursing
MARCH 2014
"Breastfeeding, the most ancient of feeding methods, is an integral part of mothering, and it, too, is a learned art. Just because the breasts fill with milk upon the birth of a child does not mean that breastfeeding occurs easily and universally. How it is done, how often, and by whom varies within communities and among generations (Baumslag & Michels, 1995, p. 3).
No area in maternal-child health has received more international attention in the past few decades than breastfeeding. Both the World Health Organization (WHO) and the United Nations Children's Fund (UNICEF) long have taken an active role in reclaiming breastfeeding from the current bottlefeeding culture as expressed in the title of their classic publication, Protecting, Promoting, and Supporting Breastfeeding: The Special Role of Maternity Services (1980). These international efforts continue to be directed at eliminating obstacles to breastfeeding and increasing initiation, exclusivity, and duration of breastfeeding worldwide (Caldwell, 2002).
The WHO (2001) currently recommends that all infants worldwide be exclusively breastfed for the first 6 months of life, unless it is medically contraindicated. The U.S. Department of Health and Human Services has a specific goal to "increase the proportion of mothers who breastfeed their infants" in their Healthy People 20/0 disease prevention and health promotion initiatives (USDHHS, 2000, p. 1). In addition, the USDHHS (2000) has developed a Blueprint for Action on Breastfeeding, outlining key recommendations to promote breastfeeding, and is currently sponsoring a national breastfeeding awareness campaign and numerous communitybased projects