Final assignment
MasterCard Product Knowledge
University of Groningen
Faculty of Economics and Business
Page 3………………………………………………………………. The company
Page 4……………………………………………………………….. The research
Page 5……………………………………………………………………… Question
Page 5 …………………The products and commercial departments
Page 5 ………………………………………………………………………………………………………………………Processes
Page 6 ……………………………………………………………………………………………………………………………Tasks
Page 6 ……………………………………………………………………………………………………………………KM Theory
Page 7……………………………………………………………………………. Data
Page 9………………………………………………………………………… Results
The company
MasterCard is a technology company and payments industry leader. For over four decades, the company has been a driving force at the heart of commerce, making the global economy safer, more efficient, more inclusive and more transparent for all.
Consumers, merchants, business partners and governments in markets around the world have reaped the benefits of our innovative products and solutions which, simply put, are designed to make life easier.
The mission of MasterCard consists in imagining a world beyond cash and their mission is very simple: Every day, everywhere, Master Card uses their technology and expertise to make payments safe, simple and smart.
In the last four decades, people and companies worldwide have changed their way of payment for goods and services. The rise of the electronic payments has fueled economic growth while delivering value to consumers, merchants and governments. From the earliest days of credit cards to the contactless and wireless payment options of today, MasterCard Worldwide has led the industry, driving this evolution.
MasterCard works in a three channel method. Those 3 channels are: Franchisor, Processor and Consultant.
In the Franchisor channel, products such as Maestro®, Cirrus® and MasterCard® PayPass™ appear. With those products, the company affects more than