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Lebron James The Cavaliers Case Study

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Lebron James The Cavaliers Case Study
In 2006, LeBron James was named the Most Valuable Player in the NBA All-Star Game. Under his leadership, the Cavaliers qualified for the playoffs for the first time since 1998. In his postseason debut, he recorded a triple-double in a winning effort versus the Washington Wizards. The Cavaliers finished the following season with 50 wins for the second consecutive year and entered the playoffs as the East's second seed before being dislodged by the Detroit Pistons in the second round.
The season was indeed very eventful for James. Apart from entering the NBA Finals against the San Antonio Spurs, which resulted in an unfortunate loss for the Cavaliers, James became a father for the second time. His girlfriend, Savannah Brinson, gave birth to their son, Bryce Maximus, in June of 2007. Moreover, James continued to help the Cavaliers improve their standing in the Eastern Conference during the 2007-08 season. With James’ help, the team made it to the semi-finals, but were defeated by the Boson Celtics. However, James’ individual performance remained elevated and he scored the highest average in the NBA regular
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Although the discussions about James’ next step had been a hot topic of discussion amongst the sports community, his final decision was not announced until July 8, 2010 on a live ESPN special titled The Decision. James’ decision to join Miami Heat drew intense criticism from fans who considered his departure a betrayal to his hometown, sports analysts and even former NBA players, who thought he had followed the lead of fellow free agents Chris Bosh and Dwyane Wade who announced their signing with Miami just a day before. The decision immediately gained him the reputation as one of America’s most disliked athletes. Unfazed, James finished second in the league during his first season with the Heat, scoring an average of 26.7 points per

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