Andrew Fagan
Liberty University
Professor Erickson
Abstract
The literature research reviewed in this paper attempts to address the topic of strategy implementation. The paper tries to establish an academic case for previously researched material on this subject by reflecting on the diverse views published in the literature. The different views expressed combine to formulate research to establish relevance as well as importance in this step of the Strategic Management Process. In order to identify and discuss existing data and developments in strategy implementation, over twelve articles in scholarly academic journals containing “strategy implementation” or “strategy execution” as the key words were selected from various internet sources. The articles chosen are those that have identified themselves with major discussions on factors that influence strategy implementation.
Introduction
Strategy implementation is the process by which a selected strategy moves into action. It includes all activities and decisions necessary to execute the organization’s strategy in ways that best utilize its resources and capabilities. Strategy implementation works best when everyone in the organization is actively involved. Many factors influence the successful implementation of strategy. The success starts with the people who implement the strategy down to the systems in place for coordination and control. There is a need for the corporate and business world to understand these issues and their importance for successful strategy implementation. Reputable individuals and institutions on this subject and this literature research analyses existing research on the factors that influence strategy implementation and provides guidelines for possible future research in this field have published many academic articles.
Body
The analysis in this literature review is general – there is no attempt to differentiate the types of organizations.
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