LorPel Case Study
Introduction
The success of a business is to a large extent determined by its strategic position, business tactics and the management's ability to coordinate available resources. The formation of LorPel to a significant level represents a successful business whose operational strategies presented well, researched and carefully implemented strategies. LorPel was formed in 2003, having overcome a significant number of challenges in the registration process. This paper composes of an analysis of the business; including a situational analysis, company strategy and recommendations for future development.
Background Information
The idea of forming the business was initially formed as a result of the two re-united brothers, wanting to do something together. Victor realized the high level of entrepreneurial expertise Aleksey had developed, and combined with his business experience, the probability of forming a successful company was high. The formation of the business and the eventual registration in Belarus was highly influenced by the fact that Aleksey was known by some of the government officials. This originated because of the fact that the business promised to save the environment through eliminating timber waste. The beginning of the company's operations was marked by challenges in the use of machines which appeared incompatible with the timber waste from Belarus. This was however overcome when Aleksey hired engineers and assemblers to try and solve the problem. The engineers ended up designing machinery through assembling local and imported parts locally. Intensive marketing and cultivation of relationships in the EU markets was necessary and Victor ensured that he attended trade shows and conferences, where he presented the company's products. Having established the distribution channels, LorPel was ready to grow. The company soon started making profits and became recognized in the country. Trouble however started when the company was required to participate in
The success of a business is to a large extent determined by its strategic position, business tactics and the management's ability to coordinate available resources. The formation of LorPel to a significant level represents a successful business whose operational strategies presented well, researched and carefully implemented strategies. LorPel was formed in 2003, having overcome a significant number of challenges in the registration process. This paper composes of an analysis of the business; including a situational analysis, company strategy and recommendations for future development.
Background Information
The idea of forming the business was initially formed as a result of the two re-united brothers, wanting to do something together. Victor realized the high level of entrepreneurial expertise Aleksey had developed, and combined with his business experience, the probability of forming a successful company was high. The formation of the business and the eventual registration in Belarus was highly influenced by the fact that Aleksey was known by some of the government officials. This originated because of the fact that the business promised to save the environment through eliminating timber waste. The beginning of the company's operations was marked by challenges in the use of machines which appeared incompatible with the timber waste from Belarus. This was however overcome when Aleksey hired engineers and assemblers to try and solve the problem. The engineers ended up designing machinery through assembling local and imported parts locally. Intensive marketing and cultivation of relationships in the EU markets was necessary and Victor ensured that he attended trade shows and conferences, where he presented the company's products. Having established the distribution channels, LorPel was ready to grow. The company soon started making profits and became recognized in the country. Trouble however started when the company was required to participate in