Lovin Cupful Argument Analysis

At the first glance, the argument that the author stated appears to be somewhat convincing, but further reflection indicates that it is based on misinterpretation of the statistics. To illustrate particularly on the statistics output in the memorandum, the survey conducted by the Lovin’ Cupful national chain restaurant indicated that 98 percent of the customers are perfectly happy with the switch from the new powdered instant tea to the brewed ones. The imposing numbers from the statistics reveals its unsoundness as valid arguments.
Firstly, the argument readily assumes that in order to take advantage of the lower price per pound of Almost, all of our restaurants should begin substituting it for brewed tea. The survey conducted in only a single restaurant can’t represents the majority of restaurants in the chain, and certainly can’t applied to all the other chain restaurants. The reasoning is fallacious unless other possible factors relevant to have been considered and ruled out. It is presumptuous for the part of the author to make such conclusion since its persuasive force is seriously weakened by the misinterpretation of its statistics.
Additionally, the company of the Lovin’ Cupful has failed to put the 2 percent of unsatisfied customers who have complained about the taste of the powdered instant tea into consideration.
A successful company should be able to fulfill the unsatisfactory of the 2 percent customers. In order to save the cost from lower price tea, whether it is worthy of ignoring or take no action on those dissatisfaction is a serious issue for the company. It fails to take the cost benefit analysis into account. Not to mention that the 2 percent of customers can actually have a voice louder than the 98 percent of customers, if not carefully taking care of, it may lead to decreasing manyfold in
business.
In summary, I do not found the argument very well-reasoned. The author fails to consider other possible factors; therefore, he should avoid jumping into conclusion that until all sides of the issue are examined. In order to assess the merits of the situation, it is essential to have full knowledge of all contributing factors. Undoubtedly, the argument is unwarranted because it overlooks certain major considerations, to further corroborate and consolidate the argument, the author should provide concrete evidence to demonstrate. Evidence drawn from would further substantiate the author's view.