Verbal communication is communicating a message verbally to whoever is receiving the message.
An advantage of verbal communication is the opportunity for immediate feedback to make sure the message was understood. Another advantage is the opportunity to utilize nonverbal cues (tone, body language, inflection). These can apply to Barclays because it’s important for Barclays to receive immediate feedback which they can go on and improve on the Business. Also, Barclays will understand the message that is being given verbally even more clear because they’ll understand the body language of the person that is giving the message.
A disadvantage of verbal communication is that the communication or message that was put across is not recorded (unless a video camera is used), this means that if there are any types of miscommunication such as an employee getting rude to a customer, there’s a high possibility that it won’t be recalled again. Another disadvantage of verbal communication is that it is harder to communicate around the world. These apply to Barclays because Barclays has to make sure that there verbal communication towards customers or employees are made clear meaning that they would have to outcome the disadvantage. Also, Barclays has many customers/employees around the world, this means that this is a disadvantage to them as it would be harder to communicate seeing as customers in other countries would be speaking a different language, meaning that Barclays would have to come up with a solution in order to ease verbal communication around the world.
Written Communication
Written communication means communication by means of written symbols either printed or handwritten.
Advantages of written communication are that it is more accurate (errors can be corrected or content approved). Another advantage is that a physical record of the communication is made. These can apply to Barclays because Barclays has to make sure that their communication