[pic] Enter Tag line if any
BUSINESS PLAN
Business Plan Prepared By
Cornell Fitzgerald & Mona Snead Enter your full name
Enter your title
1Enter the Company Name
Enter the Company Address
Enter City, State, and Zip Code
Enter the Phone/Fax Number(s)
Prettymaidsallinarow@mail.com Enter Your E-mail and Web Addresses
11/26/2012 Enter Month and Year
Assignment 15b: Table of contents
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TABLE OF CONTENTS
The page numbers on the table of contents are inserted automatically but need to be updated as you add to your plan. Click on the page number, or select all page numbers, and press F9 to update.
MANAGEMENT AND ORGANIZATION (Link to Assignment 5a) 4 Legal Form of Business 4 Management Team 4 Board of Directors/Advisory Board 5 Recruitment and Selection of Employees 5 Compensation and Ownership 6 Employee Reward and Incentive Plan 6 Communication 6 Infrastructure 7
PRODUCT/SERVICE (Link to Assignment 6a) 8 Purpose of Product/Service 8 Features and Benefits 8 Stage of Development 9 Product/Service Limitations 9 Product/Service Liability 9 Production 10 Facilities 10 Suppliers 10 Related Products/Services and Spin-Offs 10 Trademarks, Patents, Copyrights, Licenses, Royalties 11 Governmental Approvals 11
MARKETING PLAN 12 Industry Profile (Link to Assignment 7a) 12 Current Size 12 Growth Potential 12 Industry Trends 12 Other Characteristics 13 Distribution Channels 14 Competitive Analysis (Link to Assignment 7b) 14 Direct Competition 14 Indirect Competition 15 Future Competition 15 Competitive Analysis 15 Market Analysis (Link to Assignment 8) 16 Target Market Profile 16 Customer Profile 16 Future Markets 17
Market Penetration (Link to Assignment 9) 17 Company Image 17
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