The article does the first one of those two things, this quote: “insurance companies frequently deny benefits prior to the completion of treatment.” (The Managed Care, 2008) builds on the previous information given (some insurance companies save money at the expense of people, (The managed Care, 2008)). When an article builds upon information previously given in a logical, factual manner it increases credibility and strengthens authority. However, even though this article might appear to be unbiased to some, it is not. While it explains each piece of information given in a logical manner it does little to give credit to the opposing side. Had the article mentioned why the managed care approach was put into action, or a piece of information illustrating a good thing the managed care approach done, the article would have presented a more unbiased …show more content…
Pathos is used to involve the reader emotionally, but not to overtax their emotions, is done well. Logos, is used well in respect to the organization of information but could have been made stronger by adding statistics to some of the points made. Ethos gained authority when the information being presented built upon itself, expressing a broader understanding of the argument. Though, the authority and credibility was hurt by the biased tone to the article. The argument in the article could have been presented with a more rounded approach had logos and ethos been used more completely, but, it has potential. When logos and ethos were used efficiently the argument was sound and overall the information given was good, all that is needing is some supporting statistics and less