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Management Function
Running head: SOUTHWEST AIRLINES FACTORS OF MANAGEMENT

Southwest Airlines Factors of Management
Andrew Carr
Charlie Minni
University of Phoenix

External / Internal Factors Paper on Southwest Airlines
In today’s employment world, having effective management skills are critical in a companies desire to breed success. Within the airline industry, competition and competitive practices would be a severe understatement. This paper will examine Southwest Airlines core management team by indicating the possible internal and external factors that impact the four functions of any successful management team, ((planning, organizing, leading, and controlling). The second part of this paper will identify how Globalization and Diversity impacts and at times redirects the four functions of management. The final portion of this paper will explain how management uses delegation as a tool within the four functions of management.
Internal Strengths and Weakness
How the airline industry handles their own internal strengths and weaknesses, will affect the four functions of management including planning, organizing, leading, and controlling. Airline industry is, first and foremost, a customer service organization. This belief is based on the fact that all airlines simply use aircraft to deliver their product. For instances, most all-major airlines companies use the 737s aircraft which are similar to and apply the same laws of physics as everyone else’s aircraft.
What began as a small Texas airline has grown to become one of the largest airlines in America. Southwest Airlines knows and understands the vitality of proper management and has created a successful organization based on proper management techniques. Today, Southwest Airlines flies almost 100 million passengers a year to 63 great cities all across the country, and we do it more than 3,300 times a day. With over 500 aircraft, Southwest Airlines has one of the youngest fleets in the nation, with an average age of



References: Berkun, S. (2007, February 26). Demand Satisfaction. Retrieved April 24, 2008, from http://blog.getsatisfaction.com/2007/02/26/scott-berkun-southwest-airlines-and-putting-cutomers second Kontzer, T. (2005, March 28). Wings of change. Retrieved April 28, 2008, from http://www.informationweek.com/news/management/showArticle.jhtml;jsessionid=4QJOLHITSFJYSQSNDLOSKHSCJUNN2JVN?articleID=159905929&_requestid=910842 Marcial, G. (2005, November 7). Southwest airlines wings north. Retrieved April 28, 2008, from http://www.businessweek.com/magazine/content/05_45/b3958118.htm Southwest Airlines (2008). Southwest airlines fact sheet. Retrieved April 28, 2008, from http://www.southwest.com/swamedia/factsheet.html#Fleet http://www.mccombs.utexas.edu/news/pressreleases/barrett_wrap.asp Herald (2008). Whistler Blowers says job threaten after reporting problems at Southwest. Retrieved April 28, 2008, from http://www.bostonherald.com/news/national/ politics/general/view.bg?articleid=1085005&srvc=rss

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