Managing People and Organization - Coloplast
Managing People and Organisations
COLOPLAST A/S – ORGANISATIONAL CHALLENGES IN OFFSHORING
14 July 2010
Word Count - 4072
Contents 1. Executive Summary 4 2 .Introduction 5 2.2 Coloplast Products and Revenue Contribution in Percentage. 5 2.3 Distribution of Global Sales 6 3. External Environment of Coloplast 6 3.1 Reimbursement Policy Change 6 3.2 Ruling and Opposition Parties 7 3.3 Medical Science Advancements 7 3.4 Labour Laws 7 3.5 Harmonization of health care systems 7 3.6 Market & Currency Fluctuations 7 3.7 Forum for addressing best practice 8 4. Four Dimension of Complexity 8 4.1 Multiplicity 8 4.2 Interdependence 8 4.3 Ambiguity 8 4.4 Flux 8 5. Internal Environment of Coloplast A/S 9 5.1 Coloplast – Denmark 9 5.2 Goffee & Jones model 10 Sociability 10 Solidarity 10 5.3 Hofstede’s Cultural Dimensions. 11 5.3.1 Power Distance Index (PDI) 12 Key Implication 12 5.3.2 Individualism (IDV) 12 Key Implication 13 5.3.3 Masculinity (MAS) 13 Key Implication 13 5.3.4 Uncertainty Avoidance Index (UAI) 13 Key Implication 13 5.3.5 Long-Term Orientation (LTO) 14 Key Implication 14 6. Employees Motivation and Commitment 14 6.1 Key Implications on future management 14 6.2 Motivation 15 6.3 Motivation Theories 15 6.3.1 Content Theory 15 Herzeberg’s Hygiene Factors and Motivators 15 6.3.2 Process theory 16 Goal Setting Theory 16 7. Recommendation to Rasmussen 16 7.1 Kotter’s Implementation Plan 17 8. Bibliography 19 9. Appendix 20
1. Executive Summary
Coloplast A/s
Values - Our values define the way we think and act, both as individuals and as a company.
As an appointed Management Consultant of Coloplast to assist Allan Rasmussen, Director of Coloplast A/S on critical imminent decision about the off shoring ventures to Hungary and China.
My report covers the below scope.
* Key factors that contributes to the External Environment of the Global
COLOPLAST A/S – ORGANISATIONAL CHALLENGES IN OFFSHORING
14 July 2010
Word Count - 4072
Contents 1. Executive Summary 4 2 .Introduction 5 2.2 Coloplast Products and Revenue Contribution in Percentage. 5 2.3 Distribution of Global Sales 6 3. External Environment of Coloplast 6 3.1 Reimbursement Policy Change 6 3.2 Ruling and Opposition Parties 7 3.3 Medical Science Advancements 7 3.4 Labour Laws 7 3.5 Harmonization of health care systems 7 3.6 Market & Currency Fluctuations 7 3.7 Forum for addressing best practice 8 4. Four Dimension of Complexity 8 4.1 Multiplicity 8 4.2 Interdependence 8 4.3 Ambiguity 8 4.4 Flux 8 5. Internal Environment of Coloplast A/S 9 5.1 Coloplast – Denmark 9 5.2 Goffee & Jones model 10 Sociability 10 Solidarity 10 5.3 Hofstede’s Cultural Dimensions. 11 5.3.1 Power Distance Index (PDI) 12 Key Implication 12 5.3.2 Individualism (IDV) 12 Key Implication 13 5.3.3 Masculinity (MAS) 13 Key Implication 13 5.3.4 Uncertainty Avoidance Index (UAI) 13 Key Implication 13 5.3.5 Long-Term Orientation (LTO) 14 Key Implication 14 6. Employees Motivation and Commitment 14 6.1 Key Implications on future management 14 6.2 Motivation 15 6.3 Motivation Theories 15 6.3.1 Content Theory 15 Herzeberg’s Hygiene Factors and Motivators 15 6.3.2 Process theory 16 Goal Setting Theory 16 7. Recommendation to Rasmussen 16 7.1 Kotter’s Implementation Plan 17 8. Bibliography 19 9. Appendix 20
1. Executive Summary
Coloplast A/s
Values - Our values define the way we think and act, both as individuals and as a company.
As an appointed Management Consultant of Coloplast to assist Allan Rasmussen, Director of Coloplast A/S on critical imminent decision about the off shoring ventures to Hungary and China.
My report covers the below scope.
* Key factors that contributes to the External Environment of the Global
Bibliography: Kingston University Business School, Managing People and Organisation Chapters 1 - 13 Lane, H et al (2004) The Blackwell Handbook of Global Management and Guide to Management Complexity P Paine, L (June 2010) Harvard Business Review – The China Rules P.103 – 108 Goffee, R and Jones, G(1996) What holds the modern Company together? Harvard business Review Mitchell, T (1982) Motivation: New directions for theory, research and practice. Academy of Management Review. Vol 7, No 1, 80-88. Pyndt, J and Pederson, T (2007) Journal of International Business Studies – Managing Global Offshoring Strategies: A Case Approach. P. 207 – 210. Mudambi R (2007) Journal of International Business Studies – Offshoring: Economic Geography and the Multinational Firm P.21O 9