Mango
Ozge Deniz Aydogan MANGO
Mango is a Fashion Brand Textile Company which was founded on 1984 in Cataluña, Barcelona – Spain by the Turkish “İsak Andic Ermay” who born & grew up in Istanbul and who immigrated from Turkey to Spain with his family when he was only 14 years old. In only a short period of 26 years he made his brand spread in 100 countries with 1.700 storesAnd approximately 2 million euros of profits. Nearly all his dreams came true about his career. 1 (http://kariyer.ieu.edu.tr/?page_id=617) They opened their first shop in the PasseiG de Gracia in Barcelona, and a year later than that the company had five outlets in Barcelona and from this point on with opening of a shop in Valencia it began its expansion in the domestic market. By the year of 1998 the company had 13 sales outlets in Spain. In the year 1992 they took the companies first steps outside the domestic market with the inauguration of two stores in Portugal.The following year they opened their 100th store in Spain and two years later the business management system based on specialized and coordination team were successfully introduced and is still in place today they can differenciate between two stages in their organizations : First rom 1984 to 1995 They have gaind a greater knowledge of the business and consolidated the product and store concepts, they have implemented the “Just In Time Philosophy in the distribution area” obtaining a certain critical mass on the Spanish Market. In the second stage from 1996 to the present they have inforced the values of the team and increased their investment in a new concept of complete logistics based on speed,information & technology and during this stage they have opened bigger stored and increased the rate of openings in other countries. 2 (http://fashiongear.fibre2fashion.com/brand-story/mango/history.asp)
So the Company profile is basicly as seen here their target group are both man and
Mango is a Fashion Brand Textile Company which was founded on 1984 in Cataluña, Barcelona – Spain by the Turkish “İsak Andic Ermay” who born & grew up in Istanbul and who immigrated from Turkey to Spain with his family when he was only 14 years old. In only a short period of 26 years he made his brand spread in 100 countries with 1.700 storesAnd approximately 2 million euros of profits. Nearly all his dreams came true about his career. 1 (http://kariyer.ieu.edu.tr/?page_id=617) They opened their first shop in the PasseiG de Gracia in Barcelona, and a year later than that the company had five outlets in Barcelona and from this point on with opening of a shop in Valencia it began its expansion in the domestic market. By the year of 1998 the company had 13 sales outlets in Spain. In the year 1992 they took the companies first steps outside the domestic market with the inauguration of two stores in Portugal.The following year they opened their 100th store in Spain and two years later the business management system based on specialized and coordination team were successfully introduced and is still in place today they can differenciate between two stages in their organizations : First rom 1984 to 1995 They have gaind a greater knowledge of the business and consolidated the product and store concepts, they have implemented the “Just In Time Philosophy in the distribution area” obtaining a certain critical mass on the Spanish Market. In the second stage from 1996 to the present they have inforced the values of the team and increased their investment in a new concept of complete logistics based on speed,information & technology and during this stage they have opened bigger stored and increased the rate of openings in other countries. 2 (http://fashiongear.fibre2fashion.com/brand-story/mango/history.asp)
So the Company profile is basicly as seen here their target group are both man and