Preview

Mango Juice Marketting

Good Essays
Open Document
Open Document
12134 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Mango Juice Marketting
A PROJECT REPORT
ON
“MARKET STUDY OF MANGO JUICE”
IN
“HINDUSTHAN COCA COLA BEVERAGES PVT. LTD”

PROJECT REPORT SUBMITTED
TO THE OSMANIA UNIVERSITY
IN PARTIAL FULFILLMENT FOR THE AWARD OF
THE DEGREE OF
“MASTERS OF BUSINESS ADMINISTRATION”

D E C L A R A T I O N

I XXX student of Master of Business Management, XXX College, here by that the project report entitled “MARKET STUDY OF MANGO JUICE” Has been carried out at “Hindusthan Coca Cola Beverages Pvt. Ltd” submitted in partial fulfillment for the “Master’s Degree in Business Administration” in the result of my own work and is original.

I have not submitted this project to any other university or college for the award of any other degree or Diploma.

XXXX

ACKNOWLEDGEMENTS

I express my sense of profound gratitude to the Management of “Hindustan Coca cola Beverages Pvt. Ltd”, Ameenpur. For giving me this opportunity to conduct a study on Training and Development in their esteemed organization.

My sincere thanks to XXXX (Human resource Manager), Hindustan coca cola bevarege Pvt. Ltd, Ameenpur. For permitting me to pursue this project.

I would like to express my gratitude to XXXX (Sales Manager), Hindustan Coca cola Beverages Pvt. Ltd, Ameenpur. For providing his valuable time, suggestions and support for completing my project work successfully.

I am extremely grateful to XXXX, Hindustan Coca cola Beverages Pvt. Ltd, Ameenpur. For his support during the preparation of the project report. His patience and invaluable guidance have proved to be very precious without which project would not be completed.

I am thankful to our Principal XXXX. and also convey my thanks to our faculty members for their support.

Lastly, I am indebted to the friends and will-wishers who have extended their support to me during the project.

You May Also Find These Documents Helpful

  • Best Essays

    Situation Analysis: With over 400 specific product lines and brand extensions, Coca-Cola Company is the largest and most well-known beverage producer, distributor and developer in the World (Coca-Cola Company 3, 1). Coca-Cola has moved into such diverse fields as teas, coffees, energy drinks, diet soda, mixers, and so on, gaining market share with each extension and meeting new and emerging consumer needs and interests in the process. The Company offers bottled beverages as well as fountain syrups for many of its products. It ha an international presence and there are few…

    • 1221 Words
    • 5 Pages
    Best Essays
  • Satisfactory Essays

    New Product Marketing Plan

    • 7121 Words
    • 29 Pages

    We would like to thank ALLAH Almighty, for finally making our efforts worthwhile. We would also like to thank Ms. Fariha Nadir our course instructor, Principles of Marketing, SZABIST, Karachi for her affable support and guidance in completing this…

    • 7121 Words
    • 29 Pages
    Satisfactory Essays
  • Powerful Essays

    In order to make our project we acknowledge a special thanks to all those people without whose supports it would not be possible for us to complete our report. First of all we really thankful to IILM GSM because of them we could achieve the target. We express our sincere thanks to our project guide Prof. Sanchita Ghosh, Prof. Kriti Swarup and Dr. Pranava Prakash who had guide to us throughout our project.…

    • 7422 Words
    • 30 Pages
    Powerful Essays
  • Powerful Essays

    Marketing Plan-Bubble Buzz

    • 3784 Words
    • 16 Pages

    The following marketing plan forms the basis for the introduction of an innovative new product by the Coca-Cola Company. The analysis allows us to outline the best strategies to follow for the achievement of the company’s strategic goals. “Bubble buzz” will be marketed as a unique functional drink while striving to reinforce the company’s status as the leader in innovation and successful product launches. The marketing strategies will enable to reach a market size of an estimated 10 milion people (targeted) with a forecasted sales growth prospect of 10% over the next 5 years (tk100 crore profits), while satisfying the needs of the still-unserved market for ready-to-drink bubble tea. Success will be reflected by a sizeable capture of market shares within this market, while strategically carrying the company up to the top spot as the market leader in the functional drinks segment of soft drinks. Y-buzz of coca cola will be served in Bangladesh .…

    • 3784 Words
    • 16 Pages
    Powerful Essays
  • Good Essays

    I take privilege to thank Mrs. Lakshmi. K Dean – MBA (Full Time), for the encouragement and facilities provided to complete this project work.…

    • 6745 Words
    • 27 Pages
    Good Essays
  • Good Essays

    Coca Cola Project Report

    • 9708 Words
    • 39 Pages

    We undertook our Research in Coca cola Hindustan, a leading Bottler and Marketing partner of the beverage. During the project, we had worked on the topic “A comparative study of soft drinks”.…

    • 9708 Words
    • 39 Pages
    Good Essays
  • Powerful Essays

    establishing a commercially viable processing unit by the private sector. The aim of this prefeasibility report is to establish the main parameters for conducting a detailed financial…

    • 2878 Words
    • 12 Pages
    Powerful Essays
  • Satisfactory Essays

    Study on Retail Penetration

    • 12530 Words
    • 51 Pages

    With an enriching experience of Summer Internship in AMUL, Hyderabad, I express my sincere gratitude to Mr. S.V.R Chary, Divisional Manager, AMUL, Hyderabad, who allowed me to do a project in this esteemed organization. The project was successfully shaped under the guidance of Mr.Kalyan chakravarthy, Senior sales executive, AMUL, Hyderabad and I express my sincere appreciation and thanks to him. I express my sincere gratitude and tribute to Dr. Trilochan tripathy, under whose support and guidance, this project was successfully completed. The support and assistance that I…

    • 12530 Words
    • 51 Pages
    Satisfactory Essays
  • Powerful Essays

    Airtel vs Vodadone

    • 9804 Words
    • 40 Pages

    In the end, I would like to thank all my friends and people who have directly or indirectly helped me for their moral support which was instrumental in completion of this project.…

    • 9804 Words
    • 40 Pages
    Powerful Essays
  • Satisfactory Essays

    Any attempt at any level cannot be satisfactorily completed without the support & directions of learned & experienced people. We are over helmed in all humbleness & gratefulness to acknowledge our debt to all those who have helped us to put these ideas well above the level of simplicity & into something concrete. We owe our deepest gratitude to our principal [PROF. A.E. LAKDAWALA] for imparting us a golden opportunity to work on the project [CADBURY INDIA LTD.]. Sincere thanks to our project guide [PROF. JALPA] for her motivation & constant support at critical juncture during the entire course of preparation that has encouraged us to come up with this project. Thanks to our library staff for their cooperation & supply of books as & when demanded. We are indebted to our parents & to our colleagues for their manual support, help & for everything.…

    • 7925 Words
    • 32 Pages
    Satisfactory Essays
  • Good Essays

    Project Report on Britannia

    • 5817 Words
    • 24 Pages

    A work is never a work of an individual. We owe a sense of gratitude to the intelligence and co-operation of those people who had been so easy to let us understand what we needed from time to time for completion of this exclusive project. We want to express our gratitude towards Mrs. Susheela Chamoli, Marketing Faculty, IIPM Delhi for giving us an opportunity to do this project. Last but not the least, we would like to forward our gratitude to our friends & other faculty members who always endured us and stood by us and without whom we could not have envisaged the completion of our project.…

    • 5817 Words
    • 24 Pages
    Good Essays
  • Powerful Essays

    Coke

    • 7884 Words
    • 32 Pages

    I would like to thank Ms. Saumya Khati (Manager-HR) for giving me an opportunity to work as a summer intern in Hindustan Coca-Cola Beverages Private Limited. I am grateful to Mr. Himanshu Shekhar under whose guidance I have successfully completed this…

    • 7884 Words
    • 32 Pages
    Powerful Essays
  • Powerful Essays

    marketing plan

    • 1642 Words
    • 5 Pages

    Executive Summary This report is an assigned job as a partial fulfillment of course requirement by honorable Course teacher Imranul Islam, Lecturer Dept. of Marketing, Faculty of Business Administration and Management. It is the optimum aggregated outcome of 10 pupils about a report on Marketing Plan and Promotion Plan of a New Product. Bangladesh is a land of fertile. Here different types of fruits are grown. Among them Pineapple is one of the most testy and nutrias fruits. In this country there are different types of juice are being marketed by different companies. But Pineapple is unexplored area of juice production in Bangladesh. So we have decided to produce juice by pineapple and want to capture the unexplored market of juice. Introduction Every product in modern marketing era needs a proper marketing and promotion plan. So our new product of pineapple juice Anaross do needs a proper marketing and promotion plan. Because, these two plans are the best way to get best selling and consumer preferences in comparison with other products in the market. A good marketing and promotion plan always forecasts the future activities with proper judgmental knowledge. Better prediction ability of the marketer heavily influences the success of the product and way to survive in the modern competitive market. Objectives of the Report As a business expectative of future, we should have to gather experience beside our books. We should not concern our lesson only in classroom but to implement it in practical life. That will help us in our future life. A clear objective helps in preparation of well decorated report in which others take the right type of decision. So, identifying objectives is very much important. Our purpose of preparing the report is If our product is accepted by customers in near future, more competitors will enter in the market. So our price should be such that can protect our market share in the competition. Moreover we will need to lower the price to hold…

    • 1642 Words
    • 5 Pages
    Powerful Essays
  • Good Essays

    Honeywell

    • 6638 Words
    • 27 Pages

    First of all, I would like to express my earnest gratitude and sincere thanks towards my project guide, Mr. Abhay Singh (Manager HR) for his timely and valuable guidance and support offered to me throughout the course of this project work.…

    • 6638 Words
    • 27 Pages
    Good Essays
  • Good Essays

    Pepsi

    • 573 Words
    • 3 Pages

    Since PepsiCo and Coca Cola have almost similar product lines, companies launched new products and were involved in brand extensions in order to differentiate from the others. PepsiCo’s Mirinda was the answer for Coca Cola’s Fanta in the orange category. Lack of differentiation in the Orange category lead PepsiCo to launch two new varieties of Mirinda- “Mango Orange” and “Orange Masala” in order to gain traction among the consumers. PepsiCo’s launch of 7up lemony bite in Punjab was to counter Limca. Tata Gluco + was launched by NourishCo ( A joint venture between PepsiCo and Tata ), a lemon flavoured refreshing and recharging beverage. Danone and Narang Beverages partnered to launch B’lue, a water-based restorative drink. Companies are constantly innovating to come up with new products with greater benefits that will help the companies differentiate…

    • 573 Words
    • 3 Pages
    Good Essays