I, BANDARU RAVI TEJA hereby declare that project titled “Study on the Customer behaviour on FBB, Manjeera Mall KPHB, in Hyderabad” is an original piece of research work carried out by me under the guidance and supervision of Mr. Ritesh Kumar (Marketing Head), BIG BAZAAR, Tarnaka, Hyderabad. The information has been collected from genuine & authentic sources. It has not been submitted to any other institute or published earlier.
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BANDARU RAVI TEJA (1225114102)
GITAM Institute of Management,
Visakhapatnam
APPROVAL OF INDUSTRY GUIDE
This is to certify that BANDARU RAVI TEJA student of GITAM Institute of Management, GITAM University, Visakhapatnam, bearing Registration No. 1225114102, …show more content…
SAMPLING METHODOLOGY
Sampling Unit:
The respondents comprise of people who visit the FBB store, Manjeera mall, KPHB and the people outside the store in KPHB.
Sample size:
The sample size was restricted to only 45o, which comprised of mainly people who visit the FBB store, Manjeera mall, KPHB and the people outside the store in KPHB. Sampling Area:
The area of the research is FBB store, Manjeera mall, KPHB and the people outside the store in KPHB.
LIMITATIONS OF THE STUDY
Only a particular store and an area have been chosen to conduct the survey.
The questions are designed to measure the topic of interest.
The participants chosen were in random order who visit the store and others picked randomly base on the interest of the customers.
Nobody is forced to fill the questionnaire rather it is filled completely on the customers interest.
CHAPTER-II
DATA