Principals of Marketing (MKT 101)
Prepared For
Kashfia Ahmed
Senior Lecture
Department of Business Administration
East West University
Prepared By Name of Students
ID
JahidHasanRajib
F M AlifHossain
2010-3-13-059
2010-2-10-096
Nabila Kamal
IshratAshrafi
2010-1-10-177
2011-1-10-439
Samira Mostafa
Samia Sultana
2010-2-10-345
2010-3-10-039
Program : Bachelor of Business Administration (BBA)
Semester : Spring-2011
Course Name : Principal of Marketing
Course Code : Mkt101
Section : 1
East West University
Date of Submission
August 4, 2011.
EAST WEST UNIVERSITY
In writing this term paper, we are extremely indebted to almighty Allah who creates us is this transitory world along with concerned with this Term Paper.
It could not possibly thank all of those marvelous people who have contributed a lot of this assignment. There are, of course some very special people who could not go without mention.
First of all, we would like to convey our felt gratitude and regards to “Kashfia Ahmed” honorableSenior lecture, Department of Business Administration, East West University whose enthusiastic guidance and help during the entire study period made it possible for us to prepare this report.
We are grateful to some prominent authors worldwide whose book I have consulted in the preparation of the assignment. We also thank to our course mates for their advice and comments to the success of the report.
Thank You,
JahidHasanRajib
Id- 2010-3-13-059
On Behalf of the Group
April 12, 2014
Kashfia Ahmed
Senior Lecture
Department of Business Administration
East West University
43 Mohakhali C/A,
Dhaka- 1212, Bangladesh.
Subject: Submission of Assignment on “Marketing Strategy of Nestle.
Dear Madam,
With due respect, we are please to submit herewith the assignment on “Marketing Strategy of