For this assignment, you are required to:
Research into an organisation that you are familiar with
Collect relevant information for use in completing the tasks of this assignment
To perform the tasks satisfactorily, you need to conduct extensive secondary research using search engines, the useful websites in the Appendix of OTEN learning resources and any other relevant sources of information.
This assignment continues from Assignment 1. You may need to refer to Assignment 1 to complete the following four tasks.
Suggested response length: 8-10 pages
Tasks
Task 1 (25 marks)
Describe the implementation of a recent marketing program or a marketing plan of the organisation.
You are required to describe broad and specific action programs (what, when, who and how) with reference to the marketing mix elements.
Woolworth is a retail primary activity in supermarket and has a portfolio business which is similar to wesfarmers, like BIGW, petrol and liquor stores bonds, it is a big huge range of consumer favourite brands. It is a big competition industry and need a cost leadership implementation plan for the company to success and achieve their mission and goals. in Sydney . Woolworth company has the board ,of directors act in behalf of share holders in supervising. And managing is to planning and managing a good plan for marketing to be always the company to be a fresh food people. the implementation plan for Woolworth is to focus on some areas in company like water , sourcing, packaging, waste and green stores plus challenges and opportunities to way forward including our target . the measurement of our environmental by rhe mission from farm to market , from market to distribution centre, from distribution to store from store to home . the sustainability strategy for Woolworth to give the importance issue to the business feedback reciving from stakeholders .woolworth commitments, policies and performance details on