Marketing Plan
Running head: MARKETING PLAN SHED KING FEEDER
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MARKETING PLAN FOR THE SHED KING FEEDER by Erik K. Iwen
Project Committee: Robert Hoffman, Sponsor David X. Swenson, Reader Approved: December 17, 2011 Submitted in partial fulfillment of the requirements for the degree of Master of Arts in Management, The College of St. Scholastica, Duluth, MN.
UMI Number: 1506399
All rights reserved INFORMATION TO ALL USERS The quality of this reproduction is dependent on the quality of the copy submitted. In the unlikely event that the author did not send a complete manuscript and there are missing pages, these will be noted. Also, if material had to be removed, a note will indicate the deletion.
UMI 1506399 Copyright 2012 by ProQuest LLC. All rights reserved. This edition of the work is protected against unauthorized copying under Title 17, United States Code.
ProQuest LLC. 789 East Eisenhower Parkway P.O. Box 1346 Ann Arbor, MI 48106 - 1346
MARKETING PLAN SHED KING FEEDER
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Table of Contents Abstract ................................................................................................................................3 Introduction .........................................................................................................................4 Literature Review.................................................................................................................6 New Product Development ................................................................................................11 Shed King Feeder Prototype ..................................................................................11 Patenting ............................................................................................................................13 Patent Search ..........................................................................................................13 Date of Conception
1
MARKETING PLAN FOR THE SHED KING FEEDER by Erik K. Iwen
Project Committee: Robert Hoffman, Sponsor David X. Swenson, Reader Approved: December 17, 2011 Submitted in partial fulfillment of the requirements for the degree of Master of Arts in Management, The College of St. Scholastica, Duluth, MN.
UMI Number: 1506399
All rights reserved INFORMATION TO ALL USERS The quality of this reproduction is dependent on the quality of the copy submitted. In the unlikely event that the author did not send a complete manuscript and there are missing pages, these will be noted. Also, if material had to be removed, a note will indicate the deletion.
UMI 1506399 Copyright 2012 by ProQuest LLC. All rights reserved. This edition of the work is protected against unauthorized copying under Title 17, United States Code.
ProQuest LLC. 789 East Eisenhower Parkway P.O. Box 1346 Ann Arbor, MI 48106 - 1346
MARKETING PLAN SHED KING FEEDER
2
Table of Contents Abstract ................................................................................................................................3 Introduction .........................................................................................................................4 Literature Review.................................................................................................................6 New Product Development ................................................................................................11 Shed King Feeder Prototype ..................................................................................11 Patenting ............................................................................................................................13 Patent Search ..........................................................................................................13 Date of Conception
References: MARKETING PLAN SHED KING FEEDER Crupi, A. (2010). TNS: Cost of Super Bowl spots has quadrupled. Retrieved 41