Marketing SECOND TERM PROJECT CHOICES
Marketing SECOND TERM PROJECT CHOICES
TO BE SUBMITTED BY SEPTEMBER LAST WEEK
Dear students,
Welcome to the Second and third term projects to be finalized during the vacation and submitted during the second term at scheduled dates.
You have been given a choice for Project 2
Select Any one of the following :
Project one:Launching of a product:
(Seen enclosed document )
Project two:
Making enquiries from wholesalers and retailers to study and report on the channels of Distribution of selected products
Action plan:
Take any two product lines one a shopping product and other a convenient product ( e.g. electronics, beverages)
Identify wholesalers and retailers in a particular area e.g. Dubai, Sharjah or even UAE if it is a national product ( if in India a particular city )
Conduct enquiries from them on the various channels of distribution
Selected by them for the above products.
Also enquire of all the physical distribution functions performed by them
Collect pictures of their distribution process
Make a comprehensive report and submit it in the form of a project
Presentation details shall be given later. Project three:
Visiting departmental store/ retail shop or consumer co-operative store located nearby ( if you are going to India choose one from there ) and report on the functioning of the store/shop
Action plan :
Select any department store/ mall/ consumer cooperative store super market etc.,
Study on its History, Organisation management The four P’s
Study on its functioning
Conduct a survey on people who visit the shop and take a survey
Present it in the form of a project report
Take pictures of the store specially you visiting it
BUT PLEASE NOTE; NO TWO STUDENTS FROM A CLASS CAN TAKE THE SAME STORE E.G. IF SOMEBODY HAS TAKEN AL MADINA SUPERMARKET ANOTHER STUDENT FROM SAME CLASS CANNOT TAKE IT. IF A STUDENT FROM ANOTHER DIVISION HAS TAKEN THE TEACHERS MUST CHECK THAT IT WAS NOT A GROUP EFFORT
So select a project inform your coordinator ( students from
TO BE SUBMITTED BY SEPTEMBER LAST WEEK
Dear students,
Welcome to the Second and third term projects to be finalized during the vacation and submitted during the second term at scheduled dates.
You have been given a choice for Project 2
Select Any one of the following :
Project one:Launching of a product:
(Seen enclosed document )
Project two:
Making enquiries from wholesalers and retailers to study and report on the channels of Distribution of selected products
Action plan:
Take any two product lines one a shopping product and other a convenient product ( e.g. electronics, beverages)
Identify wholesalers and retailers in a particular area e.g. Dubai, Sharjah or even UAE if it is a national product ( if in India a particular city )
Conduct enquiries from them on the various channels of distribution
Selected by them for the above products.
Also enquire of all the physical distribution functions performed by them
Collect pictures of their distribution process
Make a comprehensive report and submit it in the form of a project
Presentation details shall be given later. Project three:
Visiting departmental store/ retail shop or consumer co-operative store located nearby ( if you are going to India choose one from there ) and report on the functioning of the store/shop
Action plan :
Select any department store/ mall/ consumer cooperative store super market etc.,
Study on its History, Organisation management The four P’s
Study on its functioning
Conduct a survey on people who visit the shop and take a survey
Present it in the form of a project report
Take pictures of the store specially you visiting it
BUT PLEASE NOTE; NO TWO STUDENTS FROM A CLASS CAN TAKE THE SAME STORE E.G. IF SOMEBODY HAS TAKEN AL MADINA SUPERMARKET ANOTHER STUDENT FROM SAME CLASS CANNOT TAKE IT. IF A STUDENT FROM ANOTHER DIVISION HAS TAKEN THE TEACHERS MUST CHECK THAT IT WAS NOT A GROUP EFFORT
So select a project inform your coordinator ( students from