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THE IMPACT OF ORGANISED RETAILING ON THE UNORGANISED SECTOR IN INDIA 1

BY Mrs. Sara
Asst.Professor
Dept. Of Management Studies Vels University, Chennai
&
Dr.N.Panchanatham
Professor & Head
Dept. Of Business Administration
Annamalai University
Chidambaram
& Mrs.Jayalakshmibalaji Research Scholar Bharathiyar University Coimbatore

INTRODUCTION
Retailing is the largest private industry in the world with total sales of US $ 6.6 trillion. The retail sectors play a significant role in the world economy because of the contribution that it makes to the economy of the country. Retailing is one of the pillars of the economy in India and accounts for 13% of GDP. Retailing is one of the pillars of the economy in India and accounts for 13% of GDP. The attitudinal shift of the Indian consumer in terms of "Choice Preference", "Value for Money" and the emergence of organized retail formats have transformed the face of Retailing in India. The retail sector is broadly classified in to two groups; organized and unorganized retail sector. The organized retailing refers to trading activities undertaken by licensed retailers, that is, those who are registered for sale tax, income tax, etc. These include the
Corporate – backed hypermarkets and retail chains, and also privately owned large retail businesses. It is not just stocking and selling but is more about efficient supply



References: AC Nielsen. 2007. Survey of Consumer 's Shopping Behaviour and Perceptions toward Modern & Traditional Trade Channels in Indonesia Gupta, K., D. Roy, and H. Vivek. 2006. Do small farmers gain from participation in Producers’ organizations? The case of Milkfed Dairy Cooperative in Punjab Ghosal, R. (2008), "Kiranas at the crossroads", Images Retail, April, Vol. 7 No.4, pp.68-80. Fox E., Montgomery, A., Lodish, L. (2004), "Consumer shopping and spending across retail formats", Journal of Business, Vol. 77 No.2, pp.25-60. India Retail Report (2007), "Food and grocery retail", India Retail Forum and Images Multimedia, pp.74-7. Kakkar, S. (2008), "The future of kirana stores and implications for national brands", 9th Marketing and Retail Conclave Manivannan, L Maruyama, M., Trung, L.V. (2007), "Traditional bazaar or supermarkets: a probit analysis of affluent consumer perceptions in Hanoi", The International Review of Retail, Distribution and Consumer Research, July, Vol. 17 No.3, pp.233-52. Narayana Reddy, P., 2004, Efficiency benefits possesses on to consumers: New Development In retail market environment in India Seiders, K., Simonides, C., Tigert, D.J. (2000), "The impact of supercenters on traditional food retailers in four markets", International Journal of Retail and Distribution Management, Vol. 28 No.s. 4-5, pp.181-93.

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