Module F: Markov Analysis
1) Markov analysis is a probabilistic technique.
Answer: TRUE
Diff: 1
Main Heading: The Characteristics of Markov Analysis
Key words: Markov analysis, probabilistic technique
2) Markov analysis is not a probabilistic technique.
Answer: FALSE
Diff: 1
Main Heading: The Characteristics of Markov Analysis
Key words: Markov analysis
3) Markov analysis does not provide a recommended decision.
Answer: TRUE
Diff: 1
Main Heading: The Characteristics of Markov Analysis
Key words: Markov analysis
4) Markov analysis provides a recommended decision.
Answer: FALSE
Diff: 1
Main Heading: The Characteristics of Markov Analysis
Key words: Markov analysis
5) Markov analysis is not an optimization technique.
Answer: TRUE
Diff: 1
Main Heading: The Characteristics of Markov Analysis
Key words: Markov analysis
6) Markov analysis is an optimization technique.
Answer: FALSE
Diff: 1
Main Heading: The Characteristics of Markov Analysis
Key words: Markov analysis
7) Markov analysis is a descriptive technique that results in probabilistic information.
Answer: TRUE
Diff: 2
Main Heading: The Characteristics of Markov Analysis
Key words: Markov analysis
8) Markov analysis is not a descriptive technique that results in probabilistic information.
Answer: FALSE
Diff: 2
Main Heading: The Characteristics of Markov Analysis
Key words: Markov analysis
9) The brand-switching problem analyzes the probability of customers' changing brands of a product over time.
Answer: TRUE
Diff: 2
Main Heading: The Characteristics of Markov Analysis
Key words: brand-switching problem, Markov analysis
10) Markov analysis provides information on the probability of customers switching from one brand to one or more other brands.
Answer: TRUE
Diff: 1
Main Heading: The Characteristics of Markov Analysis
Key words: brand-switching problem, Markov