Preview

Marriott

Good Essays
Open Document
Open Document
854 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Marriott
When J. Willard Marriott opened his first nine stool A&W restaurant in Washington D.C. on May 20, 1927 he had no idea what his name would mean to the world one day. John Willard Marriott was born on September 17, 1900. He was from a farm in Utah where he spent his childhood and young adult ages working for his parents. Early on, J. Willard was a young mind looking for business. When he was old enough his dad let him travel for the family business. While he was going through Washington D.C. he noticed the A&W franchise. He immediately thought it would be a good idea to run part of the franchise. He could not wait to get his hands on his own business, although he knew it would be hard since he didn’t have an education. Once he returned home he attended college at Weber Junior college and then the University of Utah. He and his business partner, Hugh Colton, were able to come up with six thousand dollars to open the root beer stand. Not even two weeks after they opened he returned to Utah where he married his wife, Alice Sheets who had also just graduated from the University of Utah. They both returned to Washington D.C. in J. Willard’s Model T Ford. Alice and J. Willard were both very devoted to the new business that they had their hands on. The root beer stand was more popular than they had imagined. They did very well during the summer months but when winter rolled around they had to find a new way for their business to stay afloat. Alice cooked up hot tamales, chili, and barbeque for customers during those cold moths. This is when they realized they could expand their business into restaurants. Soon after, they began opening many restaurants that were known as Hot Shoppes. The Hot Shoppes were very popular and even served customers car side. In the late 1950’s, as J. Willard was fascinated with the automobile, he came up with a new idea. He thought that since the Pentagon employed so many people and the airport was so close that it would be a great

You May Also Find These Documents Helpful

  • Good Essays

    Capstone Project

    • 552 Words
    • 3 Pages

    George Jenkins,(1907-1996) is the founder of Publix grocery store, and the story behind this great venture was brought on by how he was treated by his employer at the time. In 1930 a young man named George W. Jenkins was managing a Piggly Wiggly grocery store in Winter Haven, Fla. hard times had brought a drop in the store 's sales volume and a cut in pay, but his determination to succeed remained. When he learned that the owner had sold his store to an Atlanta businessman, George looked forward to a visit from the new owner, feeling confident he would be impressed by how his store was being managed. Weeks passed, the man didn 't come, so George decided to drive to Atlanta to meet his new boss. Eager and self-assured, he arrived at the owner 's office and identified himself. “The owner sent word out that he was tied up in an important business conference. "Well," as Mr. Jenkins often recalled, "I could hear what the conference was all about. He was saying that if he hadn 't taken a six on the dogleg eighth hole, he 'd have broken 90 in his last golf game." This indifferent treatment sent George home determined to start his own grocery store — and vowing never to treat his employees or customers the way the absentee owner had treated him. He opened the very first Publix on September 6, 1930, which started his legacy. In 1935 he opened his second store; however he closed both stores to open his dream store. The disappointment he felt at that time,…

    • 552 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Marriott Case |

    • 2517 Words
    • 11 Pages

    Dan Cohrs is preparing the annual hurdle rates for the three divisions of Marriot Corporation (Lodging, Contracts, and Restaurants) which will have a significant impact on the firm’s financial and operating strategies. Marriott’s has been truthful to its operating strategy to remain a premier growth company, Marriott’s sales and earnings per share have doubled over the last four years. In 1987 Marriot’s sales rose 24%, the return on equity was 22% and profits were $223 million. Lodging consisted of 51% of Marriott’s profits, while contracts services and restaurants amounted to 33% and 16% respectively. However, the sales mix is not proportionate to relative profits, where 41% of sales are generated from lodging, 46% from contract services and 13% from restaurants. One of the main factors in Marriot’s lodging success has been their strategy to syndicate hotels to limited partners with a three percent management fee and 20% of profits before depreciation and debt service. One of Marriot’s key strategic elements is to optimize the use of debt in the capital structure for which it uses an interest coverage target instead of debt to equity ratio to determine the ideal amount of debt to hold.…

    • 2517 Words
    • 11 Pages
    Powerful Essays
  • Good Essays

    * Purpose: the reason for which something is done or created or for which something exists…

    • 529 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Marriott is a universal chain of hotels that is designed to meet various needs and accommodations. The company was founded in 1927, by J. Williard and Alice S. Marriott.…

    • 764 Words
    • 4 Pages
    Good Essays
  • Best Essays

    Regency Grand Hotel

    • 3521 Words
    • 15 Pages

    This report analyses and evaluates the introduction of employee empowerment strategy to Regency Grand Hotel, a successful business of 700 employees established by local investors and acquired by an American Hotel Chain, considering the impact employee empowerment had on employee performance and the reputation of Regency Grand Hotel. It will examine employee empowerment strategy and explore the issues associatedwith the introduction of such strategy, using academic literature and evaluating online sources and other publications.…

    • 3521 Words
    • 15 Pages
    Best Essays
  • Better Essays

    Marriott Case Study

    • 947 Words
    • 4 Pages

    Dan Cohrs, the vice president of project finance at Marriott Corporation, is preparing his annual recommendations for the hurdle rates for each of Marriott’s three divisions: lodging, contract services, and restaurants. However, this is a complicated process because finding beta, cost of debt, and cost of equity in order to find weighted average cost of capital, or WACC, must be calculated using proxy firms and divisional data.…

    • 947 Words
    • 4 Pages
    Better Essays
  • Powerful Essays

    Marriott Corporation was founded as a nine-seat A&W Root Beer Stand in Washington, D.C., in 1927 by J. Willard Marriott. Mr. Marriott had a gift for anticipating, or helping to create, trends in public eating habits. Shortly after the first stand opened, a second was built, and soon a chain of Hot Shoppes was underway. In 1934, industrial cafeterias were opened at a General Motors plant in Georgia and at the Ford Motor Company plant in Virginia. In…

    • 4501 Words
    • 19 Pages
    Powerful Essays
  • Powerful Essays

    Rosewood Hotels

    • 1864 Words
    • 8 Pages

    Rosewood Hotels & Resorts (Rosewood), known for managing distinctive luxury hotels is considering a new brand strategy. Rosewood’s concept for each property has always been “Sense of Place”, emphasizing the individual character of each property. In an effort to increase multi-property guest across its 12 hotels worldwide, a new corporate branding strategy is being considered. The new strategy should also not undercut the distinctiveness of each individually branded hotel.…

    • 1864 Words
    • 8 Pages
    Powerful Essays
  • Better Essays

    References: Lu, Z., & Chiang, D. (2003). Strategic issues faced by Ontario hotels. International Journal of Contemporary Hospitality Management, 15(6), 343-345. Retrieved from http://search.proquest.com/docview/228384815?accountid=35796…

    • 1318 Words
    • 6 Pages
    Better Essays
  • Satisfactory Essays

    Sheet1 Marriott Cost of Capital Lodging Division Tax Rate 0.44 Equity Beta D/D+S Lodging Hilton Holiday La Quinta Ramada Average 0.76 1.35 0.89 1.36 1.09 14% 79% 69% 65% 0.5675 S/D+S 86% 21% 31% 35% 0.4325 D/S Unlevered Beta 0.16 3.76 2.23 1.86 2.00 0.65 0.28 0.28 0.48 0.42 Target D/D+S Target D/S Levered Beta 74% 2.85 1.62 Costs of Equity:…

    • 73 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    Marriott Corporation

    • 3010 Words
    • 13 Pages

    We use the unlevered beta and the market value target leverage ratios (from table A of the case study) to calculate the levered beta and subsequently, calculate the return on equity. This is shown below and in appendix 1.1 and 1.2.…

    • 3010 Words
    • 13 Pages
    Good Essays
  • Powerful Essays

    My Paper on Marriot

    • 2444 Words
    • 10 Pages

    Marriott was founded by J.Willard Marriott in 1927 when he and his wife , Alice Sheets Marriott ,opened a root beer stand in Washington.…

    • 2444 Words
    • 10 Pages
    Powerful Essays
  • Satisfactory Essays

    Marriott Corporation

    • 455 Words
    • 2 Pages

    f. Get the MRP using the data in Exhibit 4 - U.S. Government Interest Rates and the Exhibit 4, which has the annual holding period returns.…

    • 455 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Marriot

    • 984 Words
    • 4 Pages

    Marriott is an American hospitality company that franchises many diverse types of hotels and related lodging facilities. Marriott was founded by J. Willard Marriott in Washington, D.C., United States on May 15, 1927. Today the Marriott is led by president and chief executive officer Arne Sorenson. The Marriott has more than 3,800 properties in over 74 countries and territories around the world.…

    • 984 Words
    • 4 Pages
    Satisfactory Essays
  • Satisfactory Essays

    The 7 P's of Marriott

    • 537 Words
    • 3 Pages

    | |• Identify the distinctive nature of marketing communications in a service setting | |…

    • 537 Words
    • 3 Pages
    Satisfactory Essays

Related Topics