Preview

Marriott International Incorporation

Best Essays
Open Document
Open Document
2959 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Marriott International Incorporation
MARRIOTT INTERNATIONAL INCORPORATION

Prepared by Tatiana Popova
Course: Fundamentals of Management
Course organiser: Ron Holland
UFQM-NN12-09, BSc Business Management
Examination number: KH500
ID: 090322824

Date: 10 January 2010
Word count: 2200

Table of Contents

1.0. Introduction……………………………………………...3
…………………………………………………………………..4
1.1. Operations…………………………………………5
1.2. SWOT Analyses…………………………………...6
……………………………………………………………7
……………………………………………………………8
1.3. 4P’s of Marketing…………………………………9
…………………………………………………………....10
1.4. Financials………………………………………....11
1.5. Conclusion………………………………………...12
………………………………………………………........13
1.6. Appendix 1…………………………………………14
1.7. Appendix 2………………………………………....15
1.8. Appendix 3………………………………………....16
1.9. Bibliography…………………………………….....17
………………………………………………………….....18
…………………………………………………………….19

1.0. INTRODUCTION

Marriott International, Incorporations is a leading lodging company with more than 3,000 launched properties in the United States and operates in more than 65 countries in the world. It was formed in 1993. Marriott’s hotels include 10 brands. Among them there are brands such as Renaissance Hotels with flagship of Marriott Hotels & Resorts, also brands as Fairfield and Marriott Vacation Club International, Towne Place Suits, JW Marriott Hotels and Resorts, Residence INN and Courtyard. (Marriott International, Inc., 2009). The Ritz-Carlton Company is a luxury chain of hotels that was owned in April 1995, is also under the head of Marriott International (Funding Universe, 2009).
The Marriott International is headquartered in Bethesda (USA), and has 146,000 employees worldwide. It is ranked as the most admired company in the hospitality industry. The Company has also been recognized by the U.S. Environmental Protection Agency (EPA, 2007)) with the 2008 Sustained Excellence Award and



Bibliography: 1.Datamonitor. 2008. Marriott International, Inc. [Online] Available from: 2.EconomyWatch 4.Financials. 2008. Risk factors. [Online] Available from: http://investor.shareholder.com/MAR/Marriott_08AR/financials/financials.html [Accessed 15 December] 5.Fortune 6.Funding Universe. 2009. Marriott International, Inc. [Online]. Available from: http://www.fundinguniverse.com/company-histories/Marriott-International-Inc-Company-History.html [Accessed 14 December] 7.Marriott, Inc 8.Marriott International, Inc. 2009. Financials: consolidated statements of income [Online] Available from: http://investor.shareholder.com/MAR/Marriott_08AR/financials/stmts_1.html [Accessed 21 December 2009] 9.Marriott International, Inc 10.Marriott International, Inc. 2009. Financials: consolidated statements of cash flows [Online] Available from: http://investor.shareholder.com/MAR/Marriott_08AR/financials/stmts_3.html [Accessed 21 December 2009] 11.Marriott News 12.Marriott. 2009. Our Strategic Alliances. Available from: http://www.marriott.com/marriott.mi?page=diversity_partners [Accessed 14 December 2009] 13.Michelli, A 14.Needle, D. 2004. 4th edition. Business in Context: Operations. Italy: G. Canale & C. pp.408-444. 15.Sky News. 2009. Horror Bomb Blast at Luxury Hotel. [Online] Available from: http://news.sky.com/skynews/Home/World-News/Blast-In-Islamabad/Article/200809315103691 [Accessed 26 December 2009] 16.The Ritz-Carlton 19.Travelbite. 2005. China sees rapid tourism growth. [Online] Available from: http://www.travelbite.co.uk/destinations/asia/china-sees-rapid-tourism growth$8570626.htm [Accessed 7 December 2009] 20.UNWTO World Tourism Barometer. 2008. Short-term tourism. The e-journal of World Tourism Organisation [Online]. Vol. 6 (3) p.5. Available from: http://www.em.gov.lv/images/modules/items/Barometrs_oktobris.pdf [Accessed 26 December 2009]

You May Also Find These Documents Helpful

  • Satisfactory Essays

    Acct4120

    • 310 Words
    • 2 Pages

    This quiz is based on the most recent annual report of PepsiCo, Inc. You can obtain Pepsi’?s financial statements from the firm’?s corporate web site at http://www.pepsico.com/Investors.html. Unless otherwise indicated, all questions relate to the current period’?s financial statements.…

    • 310 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    BYP11-4 Marriott Corporation split into two companies: Host Marriott Corporation and Marriott International. Host Marriott retained ownership of the corporation’s vast hotel and other properties, while Marriott International, rather than owning hotels, managed them. The purpose of this split was to free Marriott International from the “baggage” associated with Host Marriott, thus allowing it to be more aggressive in its pursuit of growth. The following information (in millions) is provided for each corporation for their first full year operating as independent…

    • 390 Words
    • 2 Pages
    Satisfactory Essays
  • Better Essays

    Tinley Park, (2009). Tinley Park, IL Comprehensive Annual Financial Report. Retrieved August 01, 2010 from http://www.tinleypark.org/documents/TinleyParkFY2009CAFR.pdf…

    • 1144 Words
    • 5 Pages
    Better Essays
  • Good Essays

    Marriott’s first aim and objective focuses on customer satisfaction. They are going to meet this goal by being customer focused and meeting customer needs. To achieve this they will do everything in their power to keep their customers happy to give recommendations to other people and for them to keep coming back to their hotel. They need to deliver the “wow factor” by providing the best quality of service. They intend to…

    • 733 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    This quiz is based on the 10-K for the year ended December 28, 2013 for PepsiCo, Inc. You can obtain Pepsi’s financial statements from the firm’s corporate web site at http://www.pepsico.com/Investors.html. Unless otherwise indicated, all questions relate to the current period’s financial statements.…

    • 346 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    * Purpose: the reason for which something is done or created or for which something exists…

    • 529 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Macy's Financial Analysis

    • 2670 Words
    • 11 Pages

    "M Income Statement | Macy 's Inc Common Stock Stock - Yahoo! Finance." Yahoo! Finance - Business Finance, Stock Market, Quotes, News. Web. 06 Dec. 2010. <http://finance.yahoo.com/q/is?s=M>.…

    • 2670 Words
    • 11 Pages
    Powerful Essays
  • Good Essays

    Marriott is a universal chain of hotels that is designed to meet various needs and accommodations. The company was founded in 1927, by J. Williard and Alice S. Marriott.…

    • 764 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    Executive Letter About This Report Determining Materiality Stakeholders Areas of Stakeholder Collaboration The Way We Do Business Our Company Our Business Model Global Growth Governance Ethics MARPAC Disbursements 1 2 2 2 3 6 7 7 8 10 10 11 Marriott Business Values Workforce Global Diversity and Inclusion Human Rights Guest Satisfaction Marriott Economic Hotel Development Marriott and Society…

    • 4393 Words
    • 18 Pages
    Powerful Essays
  • Better Essays

    Marriott Hotels, Resorts, and Suites are known world wide for their superior hospitality company. They were founded in 1927 by J. Willard and Alice S. Marriott and currently operate around 3,000 lodging properties in the United States as well as 67 in other countries (Malhotra, 2010, p. 517). Marriott is a name that is known by most people and continues to grow and improve its services throughout time. The hospitality industry has a tough job at times because they are responsible for making people feel as if they never left home. Whether this is by providing something as simple as a bed and a shower or by having extremely luxurious rooms with lavish pools, gyms, and excellent service. Either way, Marriott has to provide a room and services that make people want to stay at their location when they are away from home and come back each and every time. This job is difficult, but to their advantage, they are able to use marketing research as a means to get quality information on problems or issues that are of importance.…

    • 1318 Words
    • 6 Pages
    Better Essays
  • Powerful Essays

    Diversity in the workplace is an essential function of the modern human resources department of any organization in today’s environment. Organizations that ensure the diversity of their workplace will be more successful than those who don’t. It is very important that today’s organizations are staffed with employees with those who accurately reflect the society as a whole. A recognized leader in this effort is Marriott International. Marriott has a top down approach to workplace diversity that has been a recipe for success from its beginning through is 84 year history up until today. Marriott has is a world leader in hotels and diversity and that be expressed in this paper.…

    • 1124 Words
    • 5 Pages
    Powerful Essays
  • Powerful Essays

    “Marriott International, Inc. is a worldwide operator and franchisor of hotels and related lodging facilities. The Company operations are grouped into five business segments, the North American Full-Service Lodging, North American Limited-Service Lodging, International Lodging, Luxury Lodging and Timeshare. Marriott develops, operates and franchises hotels and corporate housing properties under separate brand names, and it develops, operates and markets timeshare, fractional ownership and residential properties under four separate brand names. Marriott International also provides services to home/condominium owner associations for projects associated with one of its brands” (MSN Money Report, 2010). Marriott International has carried out certain strategy resulted into effective market share and good profitability. Has left other businesses and…

    • 3839 Words
    • 16 Pages
    Powerful Essays
  • Powerful Essays

    Organizations around the world are innovating ways to stay afloat and to increase employee satisfaction. With the 2008 economic downfall, organizations have become more sensitive to the needs of their greatest asset, “the employee”. According to Ellen Galinsky, Tyler Wigton, and Lois Backon’s article Creating Management Practices for Making Work Work, “organizations are creating imaginative workplace approaches for improving the work environment, and helping employees navigate the shifting demands of their work and personal lives” [ (Galinsky, Wigton, & Backon, 2009) ]. There are new trends that employers have integrated to deal with the recession in constructive ways, such as allowing employees to work at home one or two days a week to save on commuting costs, allowing employees greater scheduling flexibility if their spouses have lost a job or seen their hours reduced and the family needs to make changes, and reassigning responsibilities when no hiring is possible [ (Galinsky, Wigton, & Backon, 2009) ].Employers are also developing performance metrics to ensure that their programs do not discriminate, and all employees have opportunity to enhance their skills to ensure that the organization functions efficiently and effectively.…

    • 4275 Words
    • 18 Pages
    Powerful Essays
  • Powerful Essays

    Form 10-QNeiman Marcus, Inc. - N/AFiled: December 05, 2012 (period: October 27, 2012)Quarterly report with a continuing view of a company 's financial position|…

    • 25269 Words
    • 102 Pages
    Powerful Essays
  • Good Essays

    (2009). Heinz. Retrieved from http://www.heinz.com/our-company/about-heinz.aspx(2010). Wal-mart Corporate. Retrieved from http://walmartstores.com/AboutUs/Southwest Airlines (n.d.). Southwest cares. Retrieved January 8, 2009, from http://www.southwest.com/about_swa/southwest_cares/_our_planet.html Wal-Mart 2009 Annual Report. (n.d.). Retrieved from http://investors.walmartstores.com/phoenix.zhtml?c=112761&p=irol-reportsannua…

    • 1365 Words
    • 6 Pages
    Good Essays