ON
“Market Study of all Segments of Car And New launches” Of Maruti Suzuki India Limited, Jaipur
Submitted in partial fulfillment of Masters of Business Administration (Full Time) To Rajasthan Technical University, Kota
Under the Supervision of Mr. Gopal Agarwal (Sales Manager) M/s K.P. Automotives P. Ltd., Jaipur
Submitted By
VIPIN JAIN
(Masters of Business Administration-II) Maharishi Arvind Institute of Engineering and Technology 2006-08 Jaipur
CONTENTS
1. 2. 3. 4. 5.
PREFACE CERTIFICATE ACKNOWLEDGEMENT AN OVERVIEW OF INDIAN AUTOMOBILE INDUSTRY INTRODUCTION OF MARUTI SUZUKI INDIA LIMITED
• • • • 4 5 6 7 8 9
Profile Manufacturing Research Facilities
REARVIEW SWOT OF MARUTI SUZUKI INDIA LIMITED SUBSIDARIES COMPANY OF MARUTI SUZIKI INDIA LIMITED STORY OF MARUTI SX4 INTRODUCTION OF MARUTI SUZUKI INDIA LIMITED’S CAR COMPARISION OF ALL SEGMENT CARS ON THE BASIS OF: • • • • • Features Safety Engine Economy Performance
10 11
SEGMENT WISE SHARE MARUTI SUZUKI INDIA LIMITED’S SUMMARY • • • • • Board of Directors Summarized Balance Sheet and Profit & Loss Account Balance Sheet Profit & Loss Account Cash Flow Statement
12 13 14 15 16
RESEARCH METHODOLOGY QUESTIONNARIES FINDINGS AND RECOMMENDATIONS REFERENCES BIBLOGRAPHY
1) PREFACE
“Learning Categories you & Practicing on that learning specializes you”.
With the advancement of science and technology in the modern world business organization have been subject to changes in different ways with respect to their number, size and complexity. The variety of goods and services, which are produced and made available people today are many times, more than what it was earlier. The methods and techniques of production and undergoing continuous improvement. AT the same time, the means of transport and communication are now characterized by quality of services unknown before. On the other hand, while the scope of business is expanding with ever widening opportunities
References: Total market share of world automobile market. Production of 4-Wheelers 2005-06 (AprMar) In Nos. 2005-06 (AprMar) In Nos.