Mcdonald's Hbs Case Review
* What is McDonald’s key value proposition?
* McDonald’s key value propositions are listed below. These propositions helped McDonald’s to build an unparalleled network of loyal suppliers and entrepreneurial franchisees that contributed greatly in moving the McDonald’s bandwagon ahead. The propositions not only differentiated McDonald’s from the competition but also helped build an operating model that was extremely difficult to emulate. The key value propositions are: * Quick service & tasty inexpensive food * Standardization of preparation methods with exact product specification using customized equipment * Consistently high quality and uniformity across all outlets. * A unique operating system * A special set of relationship between the McDonald’s corporation, its suppliers and its franchisees often described as a three-legged stool. The stool is only as strong as the three legs and thus each supported the weight of McDonald’s equally. * Restaurant’s service is measured in terms of three categories QSC (Quality, Service & Cleanliness), imparting ‘V’ for Value. * Corporate-level strategy can be defined as centralized decisions making process which are uniformly deployed at the franchisee level across the globe. * Innovation at franchise level was centralized, standardized and put across all the outlets.
* Determine the key elements of Operation Strategy of McDonald’s?
* The key elements of the operations strategy implemented by McDonald’s were: * Revolutionizing the entire supply chain, introducing innovation in product & process * Standardizing operating procedure in the form of Operating Manual detailing exact cooking times, proper temperature settings & precise portions for all food items * Improving the product * The Three-Legged stool * McDonald’s followed a philosophy that is often referred to as the Three-Legged Stool. One of the legs is McDonald’s, a second
* McDonald’s key value propositions are listed below. These propositions helped McDonald’s to build an unparalleled network of loyal suppliers and entrepreneurial franchisees that contributed greatly in moving the McDonald’s bandwagon ahead. The propositions not only differentiated McDonald’s from the competition but also helped build an operating model that was extremely difficult to emulate. The key value propositions are: * Quick service & tasty inexpensive food * Standardization of preparation methods with exact product specification using customized equipment * Consistently high quality and uniformity across all outlets. * A unique operating system * A special set of relationship between the McDonald’s corporation, its suppliers and its franchisees often described as a three-legged stool. The stool is only as strong as the three legs and thus each supported the weight of McDonald’s equally. * Restaurant’s service is measured in terms of three categories QSC (Quality, Service & Cleanliness), imparting ‘V’ for Value. * Corporate-level strategy can be defined as centralized decisions making process which are uniformly deployed at the franchisee level across the globe. * Innovation at franchise level was centralized, standardized and put across all the outlets.
* Determine the key elements of Operation Strategy of McDonald’s?
* The key elements of the operations strategy implemented by McDonald’s were: * Revolutionizing the entire supply chain, introducing innovation in product & process * Standardizing operating procedure in the form of Operating Manual detailing exact cooking times, proper temperature settings & precise portions for all food items * Improving the product * The Three-Legged stool * McDonald’s followed a philosophy that is often referred to as the Three-Legged Stool. One of the legs is McDonald’s, a second