McDonald's planning function
Planning function of management in McDonald:
Planning is the process which is used to identify goals and objectives, develop strategies and outline tasks to accomplish those goals and objectives. Planning function also decide up to what extent organization is efficient and effective.
Planning includes the following:
•
Which goals should follow?
•
How should the goals be attained?
•
How should resources be allocated?
Now, I have chosen McDonald for completing my assignment. McDonald is the world’s largest and also the leading retailer in fast food services, serving 47million customers per day, having more than 30,000 restaurants and present in 119 countries. McDonald holds a leading share in worldwide branded quick service restaurant sector and also the one of the most well recognized and valuable brand through out the world. The founder of McDonald is Ray Kroc.
Main reason of the success of McDonald is their ability to effectively manage their organization.
McDonald also faced many challenges like local taste of people, cultural values, and traditions of specific area in which they want to enter. For example, in India people are mostly vegetarian and they don’t eat beef. So McDonald changed their Big Mac into Maharaja Mac, made from lamb meat instead of beef. They changed their strategy just because to gain popularity and to indulge in the area in which they are present. So according to cultural values McDonald changed its strategies. So these things effect directly to the operations as well as planning. Internal issues like availability of resources at all level from top to bottom like each store and outlet. McDonald also makes good alliances for supply chain. They planned properly for supply chain and kept good control over their supply chain partners in each area so that they got delivery in time.
McDonald has world wide many large numbers of employees. McDonald thinks that the money which they are investing upon their
Planning is the process which is used to identify goals and objectives, develop strategies and outline tasks to accomplish those goals and objectives. Planning function also decide up to what extent organization is efficient and effective.
Planning includes the following:
•
Which goals should follow?
•
How should the goals be attained?
•
How should resources be allocated?
Now, I have chosen McDonald for completing my assignment. McDonald is the world’s largest and also the leading retailer in fast food services, serving 47million customers per day, having more than 30,000 restaurants and present in 119 countries. McDonald holds a leading share in worldwide branded quick service restaurant sector and also the one of the most well recognized and valuable brand through out the world. The founder of McDonald is Ray Kroc.
Main reason of the success of McDonald is their ability to effectively manage their organization.
McDonald also faced many challenges like local taste of people, cultural values, and traditions of specific area in which they want to enter. For example, in India people are mostly vegetarian and they don’t eat beef. So McDonald changed their Big Mac into Maharaja Mac, made from lamb meat instead of beef. They changed their strategy just because to gain popularity and to indulge in the area in which they are present. So according to cultural values McDonald changed its strategies. So these things effect directly to the operations as well as planning. Internal issues like availability of resources at all level from top to bottom like each store and outlet. McDonald also makes good alliances for supply chain. They planned properly for supply chain and kept good control over their supply chain partners in each area so that they got delivery in time.
McDonald has world wide many large numbers of employees. McDonald thinks that the money which they are investing upon their
References: http://www.suite101.com/content/corporate-social-responsibility-at-mcdonalds-a211782 http://management-process.blogspot.com/2010/04/ethics-and-social-responsibility.html http://www.freeonlineresearchpapers.com/external-internal-factors-affecting-mcdonalds http://www.apsc.gov.au/media/brush200898.htm