Mcdonalds Operating Strategy

Table of Contents

Introduction ¡K¡K¡K¡K¡K¡K¡K..¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K.¡K¡K3
Operations Competitive Strategy Competition Bases¡K¡K¡K.¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K..¡K4 Strongest Priority¡K¡K¡K¡K.¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K6 Strategy Changes¡K¡K¡K¡K¡K.¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K....8
Quality Management Speed¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K.¡K¡K.11
Quality Inspection¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K.¡K¡K.12 The 5 P¡¦s¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K14 Training¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K..15
Raw Materials Arrival and Maintenance¡K¡K¡K¡K¡K¡K...¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K.16 Grade ¡§A¡¨ Beef and other Meats¡K¡K¡K..¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K.17 Produce¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K..¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K...¡K.18 Restaurant Inspection¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K..¡K¡K¡K¡K¡K¡K¡K¡K...¡K18
Forecasting
Aspects of Forecasting¡K¡K..¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K.....19
Supply Chain Examination of Supply Chain¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K.¡K¡K¡K¡K¡K¡K¡K¡K¡K...22 Supply Chain Efficiency¡K.¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K...23 Quality along Supply Chain¡K.¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K..24 Share Costs¡K¡K¡K¡K¡K¡K¡K.¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K25
Summary¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K...¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K25
Appendices
Appendix A¡K¡K¡K¡K¡K¡K¡K¡K¡K..¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K. 27 Appendix B¡K¡K¡K¡K¡K¡K¡K¡K¡K..¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K. 28 Appendix C¡K¡K¡K¡K¡K¡K¡K¡K¡K..¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K. 29 Appendix D¡K¡K¡K¡K¡K¡K¡K¡K¡K..¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K¡K. 30

Introduction
McDonald¡¦s, first started by Ray Krov, is now one of the most popular fast food restaurants across the world. They proudly serve more than 46 million customers in 59 different countries and have more than 30,000 different locations domestically and

Bibliography: ¡§Bag a McMeal.¡¨ Accessed online on October 26, 2004 at: http://www.findarticles.com/ p/articles/mi_m3190/is_50_35/ai_80748686. Cantalupo, Jim. ¡§McDonald¡¦s Revitalization Plan.¡¨ October 29, 2003. Accessed online on October 26, 2004 at < http://www.mcdonalds.com/corp/invest/pub/ revitalization.RowPar.0001.ContentPar.0001.ColumnPar.0004.File.tmp/mcd_revit alization_plan.pdf>. ¡§McDonald¡¦s Worldwide Corporate Responsibility Report 2004.¡¨ Accessed online on October 26, 2004 at: . Phillips, Eddie, Prior McDonald¡¦s Manager (1998 ¡V 2003). Personal Interview, October 27, 2004. Phillips, Kenny, Current McDonald¡¦s Manager. Personal Interview, October 27, 2004. ¡§Restaurant Management.¡¨ McDonald¡¦s Restaurant Management Careers. Accessed online on October 27, 2004 at: http://www.mcdonalds.com/usa/work/ manage.html. Zuber, Amy. ¡§Big Mac, Big Value: McD to Lower Prices;¡¨ December 10, 2001. Accessed online on October 26, 2004 at http://www.findarticles.com/p/articles /mi_m3190/is_50_35/ai_80748686. Howard, Lisa. ¡§Suppliers.¡¨ June 19, 2003. http://www.foodservice.com/news_homepage_expandtitle_fromhome.cfm?passid=6951